List Your Business with Industry Directories
Industry directories are popular with local consumers and typically rank well in local searches. You probably know which directories are most important for your business, whether it’s Urbanspoon, Angie’s List, HomeAdvisor, Healthgrades, Tripadvisor, etc. If you are not sure, search for keywords that relate to your business and see which listing sites rank well. Then submit your business to the relevant directories.
For example, if you own or manage a plumbing company in Austin, Texas:
- Search Google for “plumber Austin TX”
- You’ll see results on the first page for Yelp, HomeAdvisor, and Angie’s List
Add and claim your business where it makes sense. You should know that there is a fee for some of these directories. Some links to help you explore your options are:
For more info, also see the most important directories per vertical compiled by Moz:
List Your Business with City Directories
City directories are also used by consumers and can enhance your visibility online. To find out which city directories to get listed on, also run a search in Google.
For example, if you own or manage a salon in Austin, Texas:
- Search for “salons Austin TX”
- You’ll see results on the first page for austin.culturemap.com
- Add and claim your business where it makes sense.
For more info, also see a list of important local directories per city compiled by Moz:
Get on Google My Business
If you want local consumers to find your business, you need to list it with Google. When you create a free profile for Google My Business, your business can show up in Google Search, Google Earth, Google Maps, etc. There are a few steps you can take to ensure that your listing is complete and stands out from other businesses:
Set Up Your Google My Business Page
If you don’t have a Google My Business page for your business, you can easily set it up for free at google.com/business.