June 25, 2015
You have probably seen hashtags used on various platforms like Google+, Facebook, Twitter, Instagram, or Pinterest. But what are hashtags and why do businesses use them? Hashtags are […]
June 23, 2015
Sometimes it seems like companies change logos and names as often as their CEO’s change shirts— and sometimes the change is disorienting for the customer or […]
May 20, 2015
Memorial Day is right around the corner! Promote your business for the long holiday weekend with these fresh marketing ideas. Support the Troops Support the troops […]
May 18, 2015
Facebook has changed radically over the past few years – and your Facebook page must adapt or be left behind by your competition. Tactics that worked […]
May 6, 2015
We often come across small business owners with a serious direction issue. They know they need to be marketing their business, but are torn in dozens […]
April 28, 2015
Marketing is not a one-size fits all process – small town business marketing ideas differ from marketing ideas that work in a city. In order to be […]
April 23, 2015
We’ve talked a lot elsewhere about the importance of building your business a Google+ page. A Google+ page for your business makes sure the current and […]
April 22, 2015
With so many users and channels, social media can be quite confusing, and features often go under-utilized. One such feature is tagging, a function that small businesses […]
April 14, 2015
Ever get the feeling that no one is seeing your Facebook posts? Due to changes on Facebook, the organic reach of business posts are down. This […]
April 10, 2015
Local businesses can improve their Search Engine Optimization (SEO) through some basic steps. To help small business owners get found online, we provided simple tips in […]
March 24, 2015
Does it seem like every day, you are working to keep track of more and more emails, appointments, and files with no end in sight? We feel your […]
March 5, 2015
Using social media for your business can be difficult if you don’t know what to do. We commonly get asked “What am I supposed to do […]
February 24, 2015
Small business owners don’t have a lot of time for marketing. There are simple tricks like improving your SEO in 5 minutes and 5 minute marketing […]
February 18, 2015
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
February 12, 2015
Writing your first blog post is intimidating for a lot of business owners. It’s normal to be a little nervous, but blogging is easier than you think! Many blogs […]
January 28, 2015
GoDaddy is in the dog house over a SuperBowl commercial. The epic marketing flop caused outrage among animal lovers after GoDaddy released their planned SuperBowl XLIX “Journey Home” television commercial on […]
January 26, 2015
Small businesses are built on the passion of their owners. That passion is what creates success. But sometimes mistakes are made along the way. We’ve compiled a list […]
December 30, 2014
Video marketing is one of our favorite types of marketing. Videos are a powerful way to engage potential customers and get your business message across. In 2014 we […]
December 26, 2014
Blogging about your small business is a great way to increase your SEO to get your website found online and inform potential and current customers about […]
December 23, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
December 12, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most small […]
December 8, 2014
Running a small business is difficult. There never seems to be enough time or money to market your company and get the word out about your […]
December 2, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most small […]
November 25, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most small […]
November 21, 2014
A website is the first chance a small business has to make a good impression online. That’s a tough burden, but it doesn’t have to be! […]
November 18, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most small […]
November 12, 2014
Hard work, passion, and love are at the heart of your business. We know how much effort you put into making your small business succeed and we […]
October 21, 2014
You’ve heard that websites are the window into a small business. You know that having a presence online is important if you want to grow your […]
October 17, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
October 10, 2014
Small businesses marketing can be confusing. Optimization, social media, bounce rate–what do these words even mean? We’ve put together a this marketing dictionary for you to […]
October 7, 2014
Your website is the key to getting your business found online. You’ve spent valuable time and money making your website a reflection of yourself and your […]
September 25, 2014
Running a small business keeps you busier than you could have imagined. From designing logos to creating blog content and getting involved in community efforts, there […]
September 19, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
September 18, 2014
Let’s face it, we’re all a little weird. But, did you know that being a weirdo could be the key to growing a successful business? Malcolm […]
September 18, 2014
We’ve all heard the saying, “It’s not WHAT you know, it’s WHO you know.” Your relationships and network are important to your small business marketing. Where would your […]
September 16, 2014
The INBOUND2014 Marketing Conference kicked off last night in Boston and ThriveHive was there to get insight from the world’s famous marketing gurus. The Boston-based conference […]
September 12, 2014
There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
July 3, 2014
We’ve recently seen an increase in customers trying to cancel Website service and hosting through Web.com. The process is a bit tricky and unconventional if you purchased […]
June 27, 2014
Let’s talk about the scariest sort of marketing – face to face networking. We’ve all been there – a crowded room, a sweaty palm full of […]
June 24, 2014
As the need for small businesses to have an online presence increases, it’s essential that small business owners learn the best practice for building a website […]
June 18, 2014
It’s difficult to prioritize tasks that go towards your business’s long-term success. Your inbox gets fuller by the minute, papers pile ever higher on your desk, and […]
June 16, 2014
Starting a business can be overwhelming- you have to set up everything from your business’s finances to optimizing the day-to-day operations to help your business thrive. […]
June 10, 2014
Wouldn’t it be fantastic if you were the only small business owner who thought of marketing your business on social media platforms? Your unique business would […]
June 6, 2014
There is no shortage of companies asking small businesses to shell out hundreds if not thousands of dollars to promote themselves. But if you’re like most […]
June 4, 2014
Paying a low monthly fee to automate your marketing and get customers for your business seems like the Holy Grail nowadays. This is the latest version […]
May 20, 2014
It has happened to all of us—when we’re faced with obstacles, we lose our focus and drive. As an entrepreneur, you’re faced with challenges of every […]
May 8, 2014
Mother’s Day commercials always seem to have a way of making us misty eyed and while consumers are scrambling to make last minute brunch reservations, marketers […]
April 25, 2014
Many of the most successful people out there seem to be perfectionists, or at least that’s how it looks. You know the type- always working, sweating […]
March 19, 2014
Short for Technology, Entertainment, and Design, TED conferences bring together leaders across different industries to inspire and share their knowledge with the public. The TED Talk […]
March 4, 2014
Your community has supported you from the beginning. They’re your customers, they refer your business through word of mouth, and they want to see you succeed. […]
February 3, 2014
If the thought of coming up with a newsletter every week or every month is intimidating to you, this blog post is for you. Coming up […]
January 10, 2014
There are many free marketing tools available for small business owners but many underutilize word cloud generators in their marketing strategy. Generally overlooked as just a […]
December 3, 2013
Often overlooked, your website’s navigation menu plays a key role in your visitor’s experience, how well your website traffic converts into potential customers, and your site’s […]
November 12, 2013
After spending time brainstorming, writing, and optimizing the perfect blog posts to promote your business, you might be wondering, “Why haven’t I seen any results yet?” […]
September 12, 2013
For a long time, I’ve been recommending to people the Google Keyword Tool to help with keyword research for search engine optimization. It’s free, easy to […]
August 15, 2013
Facebook business page – A how-to guide Social media has become increasingly important for small businesses. With over one billion users, Facebook is one of the most important […]
August 13, 2013
Instagram has truly become a force in social media. As of June, the photo sharing social media platform boasts over 130 million users. On top of that, there are 16 billion images on the service – and users click “like” on a photos one billion times a day! So, why isn't your business on Instagram yet? Instagram is the perfect platform to promote your business and increase recognition of your brand...
August 13, 2013
Have you tried Instagram video yet? With the boom of social media and video sharing platforms like Youtube, Vine, and Instagram, consumers have developed an appetite […]
August 9, 2013
Want to increase traffic? If you’re a small business owner who has just gotten your hands on your very first website, the first words out of […]
August 7, 2013
You’ve been anxiously waiting for your new website to be built by your web design company and it's finally ready to launch. All they need you to do is to log into your domain account and change a few settings. The problem is you don’t have an account! Your domain was registered by your old web hosting company for you, but only they have access to it because it's on their account. Hopefully you still have a good working relationship with them...
July 31, 2013
Today consumers use smartphones and tablets to interact with businesses 24/7. Roughly 20% of total searches come from mobile devices. Even more interesting, the volume of […]
July 10, 2013
In the digital age, the question “how can I promote my business” has more answers than ever. As consumers are flooded with a barrage of ads […]
June 25, 2013
It happens to all of us. No matter how well your marketing is going, there’s always that one competitor who seems to be doing better. What’s […]
June 19, 2013
Many years ago marketing was a well defined field of study with a well documented marketing process. Today, all of this has changed and marketing has […]
June 11, 2013
Creating a custom vanity URL for your business’s social media page is a simple 5-minute project that will boost your business’s presence both online and offline. […]
June 7, 2013
Over the next couple of months, Facebook will be streamlining its paid ad offerings and some of its product features. Although the shift has not been […]
May 23, 2013
Business owners can no longer ignore the relevancy and potential benefits a LinkedIn profile holds for their businesses. With over 200 million users to date, professionals on […]
April 10, 2013
If you’re a business owner who’s growing an email list of prospective customers, the million dollar question is, “How can I convert these contacts into sales?” […]
March 29, 2013
This Monday, Facebook launched two new features for their Pages: replies and threaded comments. Facebook’s objective is clear, to improve conversations between you and your customers […]
March 13, 2013
Can small, local, businesses survive in today’s global economy? Can the corner pizza shop with no advertising budget really compete with the Pizza Hut across the […]
March 12, 2013
Facebook’s platform offers small business owners a myriad of possibilities to access an audience of over one billion people. However, many business owners struggle to effectively […]
February 6, 2013
Being a small business generally means that you’re on a shoestring budget with limited hands on deck. It’s vital to know the resources available that could […]
February 2, 2013
It’s that time of the year; the time when everyone is rooting for their team, getting ready to watch the game… and the commercials: Superbowl XLVII […]
January 25, 2013
We’ve been telling our customers for ages that they should create a video and post it on their website. “It’s too expensive!” they said. “It’s too […]
January 23, 2013
With more than 1B users worldwide1 and 167M in the United States2, Facebook has become one of the most important properties on the web. According to […]
January 22, 2013
The Superbowl is fast approaching, and whether you’re a football fan or not, so are some of the most anticipated advertisements of the year. With the […]
January 7, 2013
It’s that time of year again; the time when people start predicting the big marketing trends for the year. There are a lot of great articles […]
January 3, 2013
As local search results become more and more important, business owners want to know how to get their listing to rank well. To help you do […]
December 18, 2012
Many business owners either feel intimidated by website analytics or they look at the analytics and don’t know what actions to take based on the data. […]
December 14, 2012
Your business has a website, and you’re advertising online. You have a form on your website that is collecting lead information from the people who visit, […]
December 3, 2012
Picture this: Your auto is in need of repair, so you call your local dealership and schedule service. Upon arriving, you enter a spacious and clean […]
November 27, 2012
You might have read our recent blog post on word of mouth marketing where we talked about providing a great customer experience. Unfortunately we aren’t all perfect […]
November 19, 2012
Our customers often come to us when they’re ready to start sending emails to their contacts, but aren’t sure if they did what they needed […]
November 8, 2012
The holidays are just around the corner. Have you planned your marketing? If you haven’t, you’re not alone. Many small business owners find themselves in the […]
October 25, 2012
We hear this question numerous times every week from small business owners who want to understand how much money it will take to get more customers […]
October 17, 2012
Sometimes, being a small business owner can make you feel like you need to do everything yourself. It can feel like a juggling act and if […]
October 1, 2012
Every successful business owner knows that starting or running your small local business isn’t easy. Every day brings new challenges, from sales and marketing to accounting […]
September 21, 2012
This week Apple launched the new iPhone 5 along with an update to the operating system, iOS. If you’re not an Apple fan, you might be […]
September 19, 2012
The Peregrine Falcon is one of the most widely spread predatory birds, or raptors, in the world. Their range is prolific across almost every land mass […]
September 13, 2012
I get a lot of spam emails from companies offering SEO services. The emails are annoying, but more importantly the quality of the services that they […]
September 11, 2012
With 97% of consumers searching online for local businesses today, websites are an essential part of a small businesses marketing efforts. There are three common types […]
August 31, 2012
The concept of the power of images over text is not new. In 1911, a newspaper article quoted editor Arthur Brisbane as saying, “Use a picture. […]
August 15, 2012
Every local business owner communicates with customers on a daily basis, whether it’s on the phone, by email, or in person. Every one of these customers […]
August 8, 2012
A large pizza around Boston usually costs less than $15. If it’s a cheese pizza, the cost of the ingredients is relatively low, so let’s assume […]
July 25, 2012
Facebook offers a few different types of advertising, but one that caught my eye as being potentially helpful for a small business building their social presence […]
July 20, 2012
Email newsletters are great, but spending too much time on them is not. If you’re a small business, there’s a good chance that you should be […]
July 9, 2012
Funding Enables ThriveHive to Accelerate Growth and Acquisition in the Local Small Business Market Cambridge, MA – July 9, 2012 – ThriveHive, an innovative marketing […]
April 21, 2012
Successful business owners are a group who know how to get things done. They’ve built something from the ground up and have the skills to make […]
March 29, 2012
You have built a website and you already have your SEO working the right way. Potential customers are coming your way, but for some reason people […]
March 20, 2012
You might have heard that Facebook is rolling out a new business page design. You need to prepare your page and customize it to ensure that […]
March 9, 2012
What do a glass manufacturer, a toilet seat company, a phone system provider, a printing company, and a repo man all have in common? They all […]
March 6, 2012
Your business is active on Twitter, you’re posting regularly to Facebook, but are you on Google+? This new social network may be the smallest of the […]
February 29, 2012
Creating engaging content is critical if you want to attract people to your website and keep them on the site once they get there. This article […]
February 7, 2012
Today, ThriveHive is excited to release “The Chiropractor Marketing Report”, a detailed look into the current marketing trends in the chiropractic industry based on a survey […]
January 23, 2012
When it comes to Twitter, one of the problems most small business owners face is “what do I tweet about?” It’s a good question. You’re busy […]
January 18, 2012
What is Foursquare? Not everyone is intimately familiar with Foursquare yet, but its popularity is increasing quickly and it’s a great marketing channel for many small businesses. […]
January 11, 2012
It’s time to include another powerful social networking site to your list of To Do’s for your business. Are you familiar with LinkedIn? LinkedIn is the […]
January 6, 2012
Do a search for just about any kind of business, add your city’s name, and you’ll see Google prioritizing local businesses in the search results. You […]