November 19, 2019
How to Create a Plan for Small Business Saturday

20+ Small Business Saturday Promotion Ideas

Browse through a diverse range of deal and offer ideas to attract shoppers to your business on Small Business Saturday.
November 18, 2019
How to Create a Plan for Small Business Saturday-4

How to Create a Plan for Small Business Saturday

Learn how to create an effective marketing plan to engage your audience and promote your business on Small Business Saturday.
November 11, 2019
Get Noticed on Small Business Saturday

How to Get Noticed on Small Business Saturday [2019]

Promotion ideas and digital tools to help you get noticed on Small Business Saturday.
November 5, 2019
November Facebook Ideas

November Facebook Ideas

Check out these real examples of Facebook posts to help you boost engagement and promote your business in November.
October 28, 2019
November Instagram Ideas

November Instagram Ideas

We know that the fall and winter months can get a little dreary, so be sure to keep your Instagram content bright and cheery! With the […]
October 17, 2019
November marketing and blog ideas

10 Marketing and Blog Ideas for November

Make use of November observance days, awareness causes, and holidays to creatively market your business!
October 7, 2019
Halloween Promotion Ideas for Your Small Business

14 Easy Halloween Marketing Ideas [2019]

Fourteen frighteningly easy marketing ideas to boost sales and increase engagement this Halloween.
August 16, 2019
September Blog and Marketing Ideas-3

Creative September Marketing Ideas

10 fall and september-themed ways to promote your business this September!
July 29, 2019

How To Get the Most of Perch’s New Questions & Answers Feature

The Questions and Answers section in your Google My Business (GMB) profile is a great  (and free) opportunity to market your business. By strategically seeding your […]
July 26, 2019

Webinar Recap: SOCi & ThriveHive on Localized Search Marketing

Monica Ho, CMO of SOCi, a leader in social and reputation management, recently invited me to share my perspective on SOCi’s new LSM Benchmarking report, which […]
July 25, 2019

10 Creative Marketing Ideas for August

Marketing and blog ideas to promote your business for the month of August.
July 6, 2019
How to Increase Sales

15 Low-Cost Ways to Increase Sales for Your Business

Learn about the many approaches you can take to increase sales for your business, whether for existing customers or new, online or off.
July 3, 2019
How to Get on Google's Local Pack

3 Ways to Get Your Business on Google’s Local Pack

Google’s algorithm is always changing. Use these strategies to get your business showing up in the highly coveted Local Pack on results pages.
June 21, 2019

Introducing Our Summer Reading Series for Local Businesses

Happy official first day of summer! Among the sun and the sand and the backyard barbeque, one of the best bits of summer is refreshing your […]
June 18, 2019

How to Use Google Tag Manager to Make Sense of Your Analytics

Google Tag Manager (or GTM) is one of those “hidden gem” bits of functionality that can make your marketing analytics way more digestible. But the learning […]
June 13, 2019

4 Ways You Can Manage Your Business Reputation Through Social Media

Did you know 85% of people trust online reviews as much as a personal recommendation? And, 49% of consumers say a business needs at least a […]
June 4, 2019

ThriveHive’s Summer Marketing Guide for 2019

Summer can be a sticky time of year for local businesses; some seasonal businesses deal with your customer base drying up, while others deal with a […]
June 2, 2019
17 Free Marketing Ideas for Small Businesses

17 Free Marketing Ideas for Small Businesses

Small business owners often have a tight marketing budget. This can be tricky for when you’re trying to promote your business. While you’re figuring out your budget, there […]
May 29, 2019

Use This Month’s Google Rank Checker Tool

Curious about a Google rank checker? Learn how you can get all the details about the state of your local business listing on Google each month […]
May 23, 2019

Uncover Hidden Gems In Your Google My Business Reviews

When it comes to local businesses, online reviews (and specifically Google My Business profile reviews) are King and Queen. In fact, 9 out of 10 people […]
May 10, 2019

Engaging With Your Community During National Small Business Week

As National Small Business Week comes to a close, we thought this would be a great time to talk about engaging in your larger community. Engaging […]
May 8, 2019

Customer Appreciation Ideas for National Small Business Week

Now that you have your promotions underway, it’s time to talk about showing some love to the most essential part of any business: your customer. Your […]
May 6, 2019

Celebrating National Small Business Week 2019

Happy National Small Business Week! Go ahead and give yourselves a pat on the back for all the hard work you’ve done to build your business. […]
April 18, 2019
moving-business-update-online-2

Is Your Business Moving? What You Should Update Online

Moving locations has always been a challenging moment for any small business. And with more and more customer searches happening on mobile, getting found on Google […]
April 4, 2019
9 Ways to Promote a New Product or Service

10 Ways to Promote a New Product or Service

Ways to promote a new product or service for small businesses to get new customers and sell more.
April 2, 2019

Quick and Easy Fitness Marketing Techniques That Work With Your Routine

As a fitness business owner, your schedule gets booked fast. Keeping up with classes, clients, trainers and maintaining your facility doesn’t allow much time for a […]
March 25, 2019
How to Create and Claim Your Google My Business Listing

How to Create, Claim, and Verify Your Google Business Listing [2019]

An easy step-by-step guide to creating, claiming, and verifying your business on Google. It's time to get your business on the map and get found by more local customers!
March 18, 2019
How to Contact Google My Business Support

How to Contact Google My Business Support

Getting on Google My Business and maintaining your listing can get hairy. There are dozens of common challenges business owners face, such as problems accessing your […]
March 16, 2019
Tips for Planning Out Your Marketing

Tips for Planning Out Your Marketing Strategy

Every business needs a marketing strategy, but no two businesses are alike. There are no one-size-fits-all strategies for marketing your business, but there are some key […]
March 15, 2019
Tools for Coming Up with Blog Content

10 Helpful Tools For Coming up with Blog Content

Producing content regularly can have a ton of benefits for your business including increased online visibility and brand awareness. But blogging regularly has its challenges, one […]
March 13, 2019
perch inbox update

What’s New with Perch: Connect with Your Customers in One Inbox

Perch has big news today! We just released some exciting new features to make it easier for you to interact with customers, prospects, and improve your […]
March 11, 2019
What You Need to Know Before Your First Business Tax Appointment

What You Need to Know Before Your First Business Tax Appointment

Here are some tips to help you make the most out of your first and future appointments with a CPA for your business.
March 1, 2019

9 Sales Promotion Examples

Sales promotion examples and activities that you can use to promote your small business.
February 27, 2019
Tips for Writing Your Google My Business Description

8 Tips for Writing Your Google Business Description

Now that you’ve got a Google My Business listing created and up to speed, it’s time to fill in the one section you’ve been putting off: […]
February 26, 2019
Examples of Loyalty Discounts

Learn From These 5 Excellent Examples of Loyalty Discounts

Without a doubt, you feel very appreciative of the many loyal customers that continue to stand by your business. But how do you show that appreciation, […]
February 25, 2019
Questions to Ask About Your Competitors

8 Questions You Must Ask About Your Competitors

Every business has competitors. Depending on your industry and your value proposition, you may be in a Thunderdome-style war of all against all, or you may […]
February 22, 2019
Benefits of PPC Advertising

Answer the Locals: The Most-Asked Questions from Your Prospective Customers

Monitor and respond to questions on your Google My Business Profile in Inbox, and see what questions customers are most frequently asking businesses in your category […]
February 19, 2019
Is Google My Business Free

Is Google My Business Free?

For more help with getting found, standing out, and getting chosen on Google, head to our Google My Business Knowledge Center below:
February 19, 2019
Who Can Have a Google Business Listing?

Who Can Have a Google My Business Listing?

If you own a business of any kind, you’ll inevitably be faced with the ever important question: should your business be on Google? Now, we’re not […]
February 18, 2019
What is Google My Business

What is Google My Business and How Does it Work?

Understand where your Google My Business listing appears, how it helps your business, and how it differs from Google Maps and Google Plus.
February 18, 2019
Tips for Planning Out Your Marketing

The Smart Way to Plan Your Marketing Strategy

Many small business owners mistakenly think they can succeed with an on-the-fly approach to marketing. Others think they can get away with using just one channel […]
February 17, 2019
Why Isn't My Business Growing?

Why Isn’t My Business Growing?

The dreaded plateau. Most small businesses experience it at some point. You’ve seen revenues increase as you reach more and more customers until you eventually see […]
February 14, 2019

How Do You Get Found on Google?

Learn how to get found on a Google Maps, Web, and Image search—each are equally important for improving your online visibility and getting your business in front of the right audience.
February 14, 2019
Tips for Adding Photos to Your GMB Listing

Tips for Adding Photos to Your Google My Business Listing

So, your Google My Business listing is complete (or is it?), fully verified, and live on the web for potential customers to see—now what? As with […]
February 12, 2019
How to Create Effective Google My Business Posts

How to Create Effective Google My Business Posts

At first glance, the Google My Business (GMB) platform may just seem like another way for your business to gain some “real estate” in local searches. […]
February 11, 2019
How to Respond to Google Reviews

How to Respond to Google Reviews

Reviews are a powerful marketing tool, and free word-of-mouth advertising for your business! We have put together some guidance on how to respond to positive and […]
February 7, 2019
How to Add Attributes to Your Google My Business Profile

How to Add Attributes to Your Google My Business Profile

The Google My Business platform uses attributes to help users better understand the businesses they are searching. Attributes differ by industry and may include payment information, […]
February 6, 2019
How to Get Your Business on the First Page of Google

How to Get Your Business on the First Page of Google [2019]

How to improve Google ranking: a step-by-step tutorial to get your business on the first page of Google.
February 6, 2019
How to Resolve Duplicate Business Listings on Google

How to Resolve Duplicate Business Listings on Google

Multiple listings can exist for a business in Google, however duplicate listings violate Google’s Guidelines. It’s important to resolve duplicate listings for your business for a […]
February 5, 2019
How to Verify Your Google My Business Listing

How to Verify Your Google My Business Listing

As a business owner, you must verify your Google My Business listing before you can take control of it and make improvements. Verification of your Google […]
February 4, 2019
How to Add Categories on Google My Business

How to Add Categories on Google My Business

The categories you choose in Google are critical to ensuring the right customers are finding your business in Google Search and Maps. You may have the […]
February 1, 2019
5 Last Minute Ideas for Valentine’s Day Marketing

5 Last Minute Ideas for Valentine’s Day Marketing

Valentine’s Day is just around the corner and if you’re like most business owners, you’re constantly looking for ways to engage your customers or potential ones. […]
February 1, 2019
Google Posting Tips And Examples

Google Posting Tips And Examples

Active posting on Google is a powerful way to promote your business in interesting new ways. Google now lets you add free posts directly to your […]
January 31, 2019
How to Monitor Updates to Your Google Listing

How to Monitor Updates to Your Google Listing

From time to time, Google may update your listing. It’s important to regularly check for changes and review them for accuracy. How to Monitor Updates to […]
January 30, 2019
How to Add Your Phone Number to Google My Business

How to Add Your Phone Number to Google My Business

Your phone number is an important component of your business profile. It’s not mandatory, but we highly recommend you add it!   How to Add Your […]
January 29, 2019
How to Add Your Hours to Google

How to Add Your Hours to Google

Consumers often use Google to quickly check when a business is open. It’s important that your business hours are readily available and correct. Why you should […]
January 28, 2019
Why a Professional Website is Worth it

Why a Professional Website is Worth it

Unless you’ve been hiding under a rock, you know about the importance of having a website for your business. But perhaps you feel that your business is […]
January 25, 2019
How to Post on Google

How to Post on Google

Google posts are intended to promote your business and drive customer action. Active posting on Google is a great way to boost your online presence, promote […]
January 21, 2019

How to Add a Location to Facebook

Adding a location to Facebook improves a business's visibility and helps customers locate you. Here's how to add a location to Facebook posts, photos, & mobile.
January 21, 2019
How to Manage Your Online Reputation

How to Develop and Manage Your Online Reputation

January 18, 2019

How to Rank Higher on Google Maps

Use these 7 tips to get your business to show up in top results for local and maps searches.
January 17, 2019
The Importance of Brand and Marketing Consistency

The Importance of Brand and Marketing Consistency

When building a brand, one of the most important things to consider is the tone of voice and frequency you want to maintain. Brand and marketing […]
January 16, 2019
How to Achieve a Successful Google My Business Profile

How to Achieve a Successful Google My Business Profile

Google My Business. This free tool is gaining importance but do you know how to use it successfully? Google is always changing, and Google My Business […]
January 15, 2019
Example Emails for Small Business Owners (1)

Example Emails for Small Business Owners

The objective of your emails may be simple, but coming up with the content for them never is! We know the struggle, so we’ve created a […]
January 14, 2019
Benefits of a Google My Business Listing

6 Benefits of Having a Google My Business Listing

A staggering 46% of online searches have local intent. Here are 6 reasons to take advantage of the free Google My Business platform.
January 10, 2019
Guide to Posting on Google My Business

Your Complete Guide to Posting on Google My Business

One of the best features of Google My Business that sets it apart from other listing platforms is the ability to communicate directly with existing and […]
January 8, 2019
7 Ways to Strengthen Your Team

7 Ways to Strengthen Your Team

Working cohesively with others can be difficult, challenging, and even frustrating at times. Getting a group of people to work towards one common goal requires a […]
January 7, 2019
Best Advice For Opening Up Your Business

Best Advice For Opening Up Your Business

Opening a business can be nerve-wracking, time-consuming, and expensive. There are many moving pieces that go into opening a business, and it can be difficult to […]
January 2, 2019
Top Tools for Planning for 2019

Top Tools for Planning for 2019

With 2019 upon us, you are probably looking to make some changes to your productivity and organizational toolkit. The start of a new year provides a […]
January 1, 2019
Time Saving Hacks for 2019

Time-Saving Hacks for 2019

The beginning of a new year is the perfect time to reassess where you could make some changes and adjustments. As a small business owner, time […]
December 28, 2018
How to Save Time with Your Business

How to Save Time with Your Business

Opening and operating your own small business can be incredibly time-consuming. As a small business owner, free time is something that sometimes feels more like a […]
December 25, 2018
How to Cut Costs for Your Small Business

8 Ways to Cut Costs for Your Small Business

December 24, 2018
How to Get More Check-Ins at Your Business

6 Ways to Get More Check-Ins at Your Business

December 19, 2018
The 10 Best Social Media Marketing Strategies for 2019

The 10 Best Social Media Marketing Strategies for Small businesses

Have you joined the bandwagon and begun using social media to market your small business? If so, that’s wonderful! However, as you know, what constitutes effective […]
December 18, 2018
Tips for Working From Home

Tips for Working From Home

Working from home is a great way to eliminate your commute, boost your mood, and get some much-needed self-care in. For many business owners, their home […]
December 13, 2018
Facebook Page Management Tips

Facebook Page Management Tips

December 11, 2018
Why The Mobile Experience Matters More Than Ever for Local Search

Why the Mobile Experience Matters More Than Ever for Local Search

Chances are, you found this blog post after scrolling feeds on your phone—the same phone you’ll use to search for something later today that you don’t […]
December 8, 2018
How to Host a Retreat

How to Host a Retreat

A retreat is a great way to bond with your best clients, and when executed effectively, can help to strengthen customer loyalty, improve sales, and create […]
December 5, 2018
How to Get Speaking Engagements

How to Get Speaking Engagements

For any business owner, getting your name known and out into the community can be challenging. Creating brand awareness is often accomplished through social media, digital […]
November 28, 2018
12 Tax Deductions for Your Small Business

12 Tax Deductions for Your Small Business

The end of the year can often be a hectic time for small business owners. Between all the holidays, you may feel like your yearly taxes […]
November 27, 2018
December Instagram Ideas

December Instagram Ideas

For a small business owner, December is the busiest month of the year. Between holidays, tax season approaching, and the end of the 4th quarter, free […]
November 26, 2018
How to Effectively Reach Your Target Customers (1)

How to Effectively Reach Your Target Customers

You can market until you’re blue in the face, but if you aren’t trying to appeal directly to your target audience, you are likely wasting your […]
November 25, 2018
How to Improve Your Online Reviews

How to Improve Your Online Reviews

November 22, 2018
What is Influencer Marketing?

What is Influencer Marketing?

November 21, 2018
How to Improve Your Google Business Listing

How to Improve Your Google My Business Listing

Perhaps you just created a Google My Business listing, or perhaps you’ve had a listing for a while. Let’s talk about how to make that listing […]
November 20, 2018
How to Optimize Your Google My Business Listing

How to Optimize Your Google My Business Listing

Google My Business itself is not a public-facing, searchable directory (such as Yelp), BUT  your listing on Google My Business is what many other public-facing, searchable directories pull from.
November 19, 2018
How to Show Up on "Near Me" Searches

How to Show Up in “Near Me” Searches

Small businesses readily rely on consumers in their own backyards, as opposed to a national audience, to keep their doors open. So what are you doing […]
November 17, 2018
How to Repurpose Holiday Content

How to Repurpose Holiday Content

For a small business owner, the holiday season is often the busiest time of year. While the winter months can bring about a burst in sales, […]
November 14, 2018
Holiday Hashtags

Top Hashtags to Use for the Holidays

Hashtags serve many purposes, but in terms of marketing a business, they: Expand your business’s visibility on Instagram Express your post message Support your brand message […]
November 14, 2018
8 Time Saving Holiday Marketing Tips

8 Time Saving Holiday Marketing Tips

The holidays can be a busy time of year for small business owners. From making sure your marketing encapsulates the spirit of the season, to the […]
November 13, 2018
Must-Dos for Growing a Small Business

5 Must-Dos For Growing a Small Business Successfully

Business growth contributes to longevity. This is especially true in the case of small businesses, 70% of which don’t survive their tenth year in business (Source: […]
November 12, 2018
Holiday Business Promotion Ideas

20+ Holiday Business Promotion Ideas to Get More Customers

During the holiday season, it’s easy to get caught up in a flurry of activity and not spend the time necessary ramping up your holiday marketing […]
November 9, 2018
How to Market on Social Media

How to Market on Social Media

No matter what kind of product or service you offer, social media is one of the few marketing channels that can benefit all businesses. With millions […]
November 7, 2018
How to Build a Community

How to Build a Community

Building a community is more than just creating brand loyalty—it’s building a customer base that identifies with your culture, mission, and values. Turning your customers into […]
November 6, 2018
Holiday Email Subject Lines

30+ Effective Holiday Email Subject Lines

The holidays are upon us and holiday business promotions are too! In addition to sharing your season’s greetings and holiday sales across social media, make sure […]
November 6, 2018
Ways to Market on a Tight Budget

10 Ways to Market on a Tight Budget

November 3, 2018
small business saturday ideas main street

40 Small Business Saturday Marketing Ideas

November 2, 2018
Instagram Holiday Giveaway Ideas

Holiday Instagram Giveaway Ideas and Examples

Social media contests on Facebook or Instagram are easy ways to promote your business, expand your following, and get new customers.  Deals and giveaways are always […]
November 2, 2018
How Does Blogging Work for Business

6 Ways Blogging Works for Business

November 1, 2018
Benefits of Marketing Automation for Small Business

6 Benefits of Marketing Automation For Small Businesses

Growth is oftentimes one of the hardest challenges many small businesses face today. Not because they lack the necessary talent to get there, but because they […]
October 31, 2018
How to Find a Mentor

How to Find a Mentor

Finding a mentor as an entrepreneur is a vital step in your journey to success. Every entrepreneur should be seeking advice from as many channels as […]
October 29, 2018
Reasons Small Businesses Fail (and How to Avoid Them)

Four Reasons Small Businesses Fail (and How to Avoid Them)

October 26, 2018
How to Increase Employee Retention Rates

How to Increase Employee Retention Rates

Finding high-quality, long-term employees can sometimes feel like an impossible task. In the last decade, the workforce has changed dramatically from long-term careers to job hopping […]
October 22, 2018
How to Start a Social Account From Scratch

How to Start a Social Account From Scratch

Social media is a valuable marketing asset to build up and maintain. Not only is social media free publicity and brand awareness, but also a great […]
October 19, 2018
How to Find Part Time Help

How to Find Part-Time Help

Finding quality, part-time help, especially around the holidays, may seem like an impossible task for your small business. Hard-working employees are not only difficult to find, […]
October 18, 2018
10 Ways to Appeal to Your Target Audience

10 Ways to Appeal to Your Target Audience

October 17, 2018
Best Hashtags for Gaining Followers

The Best Hashtags For Gaining Followers on Social Media

October 11, 2018
How to Deal with Failure

How to Deal with Failure

While we wish we could be successful in everything we do, the reality is that at one point or another, we’ll face failure. Whether your mistake […]
October 10, 2018
Small Businesses That Are Doing Blogging Well

Small Businesses That Are Doing Blogging Well

Building a successful and well-crafted blog for your business is an important step to turning website visitors into customers. An effective and active blog on your […]
October 9, 2018
How to Properly Repost on Social Media

How to Properly Repost on Social Media

There are many benefits to incorporating reposting into your social media marketing plan. Reposting is an excellent way to engage with your followers and interact with […]
October 8, 2018
The Importance of Social Media Monitoring

The Importance of Social Media Monitoring

October 5, 2018
Time Saving Tips for Social Media

10 Time-Saving Tips for Social Media

Building a strong social media presence for your small business has never been more important. Over 88% of small to medium-sized businesses use social media as […]
October 4, 2018
Getting Back to Your Business After Maternity Leave

Getting Back to Your Business After Maternity Leave

With the rise of entrepreneurial mothers entering the labor force, we have come to also recognize the increase in women choosing to return to work after […]
October 2, 2018
Local Marketing Ideas

10 Local Marketing Ideas

September 28, 2018
How to Show Up in Directory Searches

How to Show Up In Directory Searches

September 26, 2018
How to Collect Customer Feedback

How to Collect Customer Feedback

Feedback is one of the most valuable things you can receive from your customers. Not only will it help you improve your business, but it will […]
September 25, 2018
Budgeting Tips for Business Owners

10 Budgeting Tips for Your Business

Making and keeping to a budget is a critical skill both in personal life and for business owners. Fiscal discipline and money management aren’t optional if […]
September 24, 2018
Examples of Effective Email Marketing Campaigns (1)

Examples of Effective Email Marketing Campaigns

September 21, 2018
How (and Why) to be Transparent

How (and Why) to be Transparent

September 17, 2018
10 reasons to have a marketing plan small business

10 Reasons to Have a Marketing Plan for Your Small Business

September 11, 2018
How to Increase Prices without Losing Customers

How To Raise Prices Without Losing Customers

September 10, 2018
10 Ways to Strengthen Your Client Relationships

10 Ways to Strengthen Your Client Relationships

September 7, 2018
How to Promote Your Instagram Account

7 Ways to Promote Your Instagram Account

Instagram is one of the most popular social networks in the world. It has millions of active users. By joining, you open the door for your […]
September 4, 2018
10-Reasons-to-Have-an-Email-Newsletter-for-Your-Business-02-960x512

10 Reasons to Have an Email Newsletter For Your Small Business

September 3, 2018

October Facebook Ideas

August 30, 2018

Benefits of Social-Local-Mobile (SoLoMo) Marketing

August 28, 2018
How to Improve Customer Satisfaction with Your Business

How to Improve Customer Satisfaction With Your Business

August 27, 2018

How to Make Drone Marketing Work for Your Business

The use of drones in advertisements, social media, and pop culture has taken the world by storm. Marketers and business owners see the value in adopting […]
August 24, 2018
September Instagram Post Examples

September Instagram Ideas

August 23, 2018
How to Create a Digital Marketing Plan

How to Create a Digital Marketing Plan

August 23, 2018

10 Ways to Get Your Business Involved in the Community

August 21, 2018

The Importance of Social-Local-Mobile Marketing

Not that long ago, the top question on every marketer’s mind was, “What’s my mobile strategy?” Today, it’s simply just “strategy”. Mobile is the zeitgeist; apps […]
August 20, 2018

5 Ways to Get More Customers From Instagram

Instagram is arguably the most popular social media site among millennials and young adults. With endless customizable options, such as Stories, GIFs, and filters, it has […]
August 17, 2018
How To Find Hashtags For Your Business

How To Find Hashtags For Your Business

  This post was written February 23, 2016 and updated August 27, 2018
August 17, 2018
Best Team Building Activities For Your Small Business

Best Team Building Activities for Your Small Business

Effective teamwork is the cornerstone of any successful organization, but working with others can often be overwhelming, even for the most patient employees. Being able to […]
August 15, 2018
How to Save Money with Your Small Business

How to Save Money With Your Small Business

August 14, 2018
How a Virtual Assistant Can Help Small Businesses

Should You Hire a Virtual Assistant for Your Small Business?

August 10, 2018
August Instagram Post Examples

August Instagram Ideas and Examples

August 10, 2018
How to Show Your Value to Customers

How to Show Your Value to Customers

August 6, 2018
How to Write Your Company's Mission Statement

How to Write Your Company’s Mission Statement

August 2, 2018
Small Businesses That Are Killing It On Social Media

5 Small Businesses That Are Succeeding On Social Media

August 1, 2018
How to Form Profitable Business Partnerships

How to Form Profitable Business Partnerships

A well-thought-out partnership can take a company to new heights. Think of Spotify, Hulu, and Netflix. All were already household names across the country, yet, their […]
July 26, 2018
Why to Start Marketing Your Business (and How) (1)

Why You Should Start Marketing Your Small Business (and How)

July 24, 2018
How to Write Marketing Copy That Actually Converts

How to Write Marketing Copy That Actually Converts

July 23, 2018
Ways to Increase Awareness of Your Brand

20 Effective Ways to Increase Awareness of Your Brand

July 22, 2018

10 Reasons to Brand Your Small Business

July 20, 2018
How to Grow Your Email List

How to Grow Your Email List

July 19, 2018
How to Brand Your Small Business

How to Brand Your Small Business

Good branding isn’t accidental. It’s largely driven by intention, although some of the elements that make up a solid brand may be discovered by chance. Whether […]
July 18, 2018
How to Create a LinkedIn Company Page

How To Create a LinkedIn Company Page

July 17, 2018
Most Effective Ways to Promote Your Business on Social Media

Most Effective Ways to Promote Your Business on Social Media

July 16, 2018
How to Increase Brand Awareness and Name Recognition in a Local Market f

How to Increase Brand Awareness in Your Local Market

As a small business owner, you want to stand out from the pack. Having a well-known brand or business name is important in finding and retaining loyal customers. […]
July 14, 2018
Four Ways to Increase Social Media Engagement

4 Ways to Improve Social Media Engagement

July 12, 2018
Types of Marketing Consulting for Small Business

Types of Marketing Consulting for Small Business

Marketing consulting can really help guide a small business on its growth trajectory, but many small business owners are hesitant about looking for consulting help because […]
July 11, 2018
Reasons to Hire a Marketing Consultant

4 Reasons to Hire a Marketing Consultant

July 9, 2018
Best Marketing Strategies for Small Business

Best Marketing Strategies for Small Business

July 8, 2018
5 Small Business Scams to Avoid

5 Scams Small Business Owners Should Look Out For

July 7, 2018
How to Get Customers from Your Business Blog

How to Get Customers From Your Business Blog

Let’s face it: keeping up with a blog of any kind is hard work. Not only do you have to stay on top of your publishing […]
July 6, 2018
7 Best Practices for Small Business Blogs

7 Best Practices for Small Business Blogs

July 6, 2018
Tips for Getting Comfortable on Camera for Video Marketing

How to Get Comfortable on Camera for Video Marketing

July 5, 2018
July Facebook Ideas

July Facebook Ideas and Examples

Get your Facebook fists pumpin’ because this month, we’ve got some exciting holidays to help jazz up your social media feeds! Check out our July marketing […]
July 4, 2018
Inexpensive Ways to Market Your Business

10 Inexpensive Ways to Market Your Small Business

July 3, 2018
Ways to Improve Your Local SEO

11 Ways to Improve Your Local SEO

Years ago when people wanted to find a particular business in their area, they would go to the Yellow Pages. Today, people have set aside those […]
July 3, 2018
Benefits of G-Suite for Small Business

Benefits of G Suite for Small Business

Small business owners have a lot of expenses to deal with. Everything costs money – office rent, supplies, IT hardware, employees, taxes, fees – the list […]
June 29, 2018
How to Get Repeat Business

How to Get Repeat Business

How many times have you seen ads for a company that you’re a customer of, incentivizing new customers with great offers that you would love to […]
June 28, 2018
How to Save Money with Your Small Business

7 Ways to Save Money as a Small Business Owner

As a small business owner, you know the value of every dollar, quarter, and cent you spend. Even when your sales are skyrocketing, it’s important to […]
June 27, 2018

Examples of Effective Instagram Bios

June 26, 2018
How to Write Emails to Customers

How to Write Emails to Customers (with Examples)

June 22, 2018
Best Hashtags to Attract Customers to Your Business

Best Hashtags to Attract Customers to Your Business

June 20, 2018
Business Blogging

Business Blogging – Everything you Need to Know to Get Started

  This post was originally published July 2013 and updated June 2018.
June 19, 2018
How to Create Marketing Videos on a Budget

How to Create Marketing Videos on a Budget

Videos are a fun and effective approach to engage your audience, boost sales, and promote your business. In fact, by adding a video to your website, […]
June 18, 2018
Best Instagram Posts for Small Business

Best Instagram Posts for Small Business (with Examples)

June 14, 2018
How to Run a Successful Sales Promotion

How to Run a Successful Sales Promotion

Sales promotions are exciting. For businesses, there’s the rush of serving enthusiastic customers, getting tons of orders, and making a nice profit. For customers, there’s the […]
June 13, 2018
A Lesson in Viral Marketing from IHOB

A Lesson in Viral Marketing from IHOP

We all wish we could go viral on social media, and small business owners are no exception. How great would it be to get worldwide exposure […]
June 12, 2018
Boston Business Women's Advice

Words of Wisdom from Women in Business

Being a small business owner is hard, and being a woman in business comes with an additional set of challenges. We all know that mistakes are […]
June 12, 2018
10 Social Media Marketing Tips for Small Business (1)

10 Social Media Marketing Tips for Small Business

June 9, 2018
Benefits of Gift Cards for Small Business

Benefits of Offering Gift Cards at Your Business

June 8, 2018
Examples of Limited-Time Offers

Examples of Limited-Time Offers to Boost Your Sales

June 7, 2018
10 GIFs Every Small Business Owner Can Relate To (1)

10 GIFs Every Small Business Owner Can Relate To

June 6, 2018
How to Make a Small Business Marketing Plan

How to Make a Small Business Marketing Plan

You probably know that you should have some kind of marketing plan for your business.  However, if you’ve never put one together before, it can be […]
June 5, 2018
5 Tips for Building Customer Loyalty Through Marketing

5 Ways to Build Customer Loyalty for Your Small Business

June 3, 2018
June Facebook Ideas and Examples

June Facebook Ideas and Examples

June 3, 2018
Discount Ideas for Small Business

Discount Ideas and Examples for Small Businesses

June 2, 2018

How to Add a Location on Instagram

Social media platforms like Facebook and Instagram started off as online communities for friends, then became a place for businesses to express their brand, and have […]
May 31, 2018
Grand Opening Ideas for Small Business

7 Brilliant Grand Opening Ideas For Small Businesses

  Are you just about ready to launch your brand new business, open your relocated store, or add on another location? If so, you need to […]
May 30, 2018
How to Form a Marketing Strategy for Your Small Business

How to Form a Marketing Strategy for Your Small Business

The process of marketing your small business can be confusing. You may find yourself asking: where do I start? What are the best marketing activities to […]
May 30, 2018
10 Ways to Connect with Your Customers through Email

10 Ways to Connect with Your Customers Through Email

May 29, 2018
How to Make Your Grand Opening Really Grand

How to Make Sure Your Grand Opening Really Is Grand

The opening of your small business is a momentous occasion deserving of a full-fledged celebration. Are you thinking of holding a grand opening party? If so, […]
May 28, 2018
Blog Marketing

Blog Marketing: The Why and How for Small Business

Blogging used to be more of an individual activity, but now it is a must-have marketing strategy for any business. You may not even realize how […]
May 28, 2018
How to Improve Your Small Business Marketing

7 Ways to Improve Your Small Business Marketing

As a small business owner or manager, you have enough to do as it is with simply running your business. However, marketing your business is just […]
May 27, 2018
7 Essential Instagram Marketing Tips (1)

7 Essential Instagram Marketing Tips

Instagram is a great marketing tool, but not knowing how to use it properly can lead to a lot of effort with little result. Here’s a […]
May 27, 2018
How to Reach More Local Customers

How To Reach More Local Customers

May 25, 2018
How to Respond to Negative Feedback About Your Business

How to Respond to Negative Feedback About Your Business

Feedback is important, but how you handle it is even more important for small business owners. With Facebook, Yelp, Google Maps, Angie’s List, and countless other review […]
May 23, 2018
Tips for Creating a Marketing Plan for Your Business (1)

Tips for Creating a Small Business Marketing Plan

May 22, 2018
How to Choose the Right Marketing Channels for Your Business (1)

How to Choose the Right Marketing Channels for Your Business

May 21, 2018
Marketing Promotion Ideas for Small Business

Marketing Promotion Ideas for Small Businesses

In today’s day and age, a time of stifling competition, it is essential that businesses stand out. This holds even truer for small businesses, who are […]
May 20, 2018
10 Summer Promotion Ideas for Small Business

10 Summer Promotion Ideas for Small Business

May 19, 2018
7 Apps to Help Small Business Owners Save Money

7 Apps to Help Small Business Owners Save Money

Starting a business can be expensive, especially during your early seed years. While there are some unavoidable costs such as salaries and health care, there are […]
May 18, 2018
June instagram marketing ideas 1

June Instagram Marketing Ideas and Examples

May 17, 2018
Writing a Privacy Policy for Your Business

Writing a Privacy Policy for Your Business

With recent news surrounding internet privacy and data protection, many consumers are expressing concerns about how their personal information is stored, used, and shared. Recent changes […]
May 17, 2018
Creative Ways to Market Your Business this Summer

10+ Creative Ways to Market Your Small Business this Summer