Happy first day of Spring!
Spring is a time for change (we’d certainly like to change this weather) so it’s a great time to shake up your marketing strategy and try something new.
Whether you’re stuck in print or you’ve taken the leap to digital, there’s always something out there to try reaching a new audience.
- Make sure you’re mobile-compatible. If your website doesn’t have a mobile version for easy navigation on smartphones, you’re missing out. Big time.
- Or, even better, upgrade to Responsive Design! With a responsive website, it doesn’t matter what device or screen size your customers are using – they all adjust automatically
- Investigate a new social media platform. Would your business do well on Pinterest? Have you welcomed check-ins with Foursquare? Engage your customers in new ways.
- Recapture “the ones that got away” with retargeting. Retargeting reminds customers of your business as they meander around the web, encouraging them to re-visit your website.
There are many many ways to take advantage of this fantastic digital age of marketing. Take advantage of the myriad opportunities and outlets for getting your name out there, connecting with people, and keeping up with the exciting dynamic landscape of online marketing.
Want to learn more about digital marketing tools and techniques? Check out more blog posts or read about how Propel can help!