Named Official Digital Marketing Services Firm of PGA TOUR, PGA TOUR Champions
PONTE VEDRA BEACH, FLORIDA, and QUINCY, MASSACHUSETTS – The PGA TOUR and ThriveHive, a leader in guided marketing and advertising solutions for local businesses, announced today a multi-year marketing relationship making ThriveHive the “Official Digital Marketing Services Firm of the PGA TOUR and PGA TOUR Champions.”
Founded in 2011, ThriveHive has established relationships with several PGA TOUR, PGA TOUR Champions, and Korn Ferry Tour tournaments, as well as PGA TOUR player brand ambassadors, including Ryan Palmer and Matt Jones. As an Official Marketing Partner, ThriveHive will expand its involvement on all three Tours by way of hospitality and business development through its various services.
“We are excited to enter an official relationship with such an innovative, growing company as ThriveHive, particularly one that’s already familiar with the PGA TOUR and PGA TOUR Champions through existing relationships,” said Brian Oliver, PGA TOUR Executive Vice President of Corporate Partnerships. “We see a great opportunity to work together to promote ThriveHive’s services and to further engage them through our tournaments and members.”
Among ThriveHive’s specialties are innovative digital media solutions that include search engine marketing and programmatic display. ThriveHive also offers event solutions such as management services, marketing and video production.
“We’re thrilled to expand our sports partnerships by becoming an official marketing partner of the PGA TOUR,” said Mike Flanagan, General Manager at ThriveHive Sports. “We believe the impact made to each local tournament market on the PGA TOUR and PGA TOUR Champions strongly mirrors ThriveHives’ commitment to local businesses, making the exposure we achieve with this partnership invaluable.”
“We look forward to working with the PGA TOUR,” ThriveHive Chairman and CEO Michael Reed said. “This partnership allows us to extend our reach into a number of key local markets and offer our customers unprecedented business opportunities as well as experiences.”
In addition to its headquarters in Quincy, Massachusetts, ThriveHive has offices in Las Vegas, Denver, Boston and Manchester.
ThriveHive is the leader in guided marketing and advertising solutions for local businesses. With more than 50,000 customers, businesses rely on ThriveHive to get found and stand out online. ThriveHive is part of UpCurve Inc.’s company portfolio within New Media Investment Group. For more information, please visit www.thrivehive.com.
About PGA TOUR
By showcasing golf’s greatest players, the PGA TOUR engages, inspires and positively impacts our fans, partners and communities worldwide.
The PGA TOUR co-sanctions more than 130 tournaments on the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR Series-China. Members on the PGA TOUR represent the world’s best players, hailing from 27 countries (90 members are from outside the United States). Worldwide, PGA TOUR tournaments are broadcast to 226 countries and territories in 23 languages. Virtually all tournaments are organized as non-profit organizations to maximize charitable giving. In 2018, tournaments across all Tours generated a record $190 million for local and national charitable organizations, bringing the all-time total to $2.84 billion.
The PGA TOUR’s web site is PGATOUR.COM, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, Florida.
For a full list of PGA TOUR Marketing Partners, click HERE.