In today’s day and age, a time of stifling competition, it is essential that businesses stand out. This holds even truer for small businesses, who are hard-pressed to stay relevant in the face of seamless corporations and large chains. That’s why marketing is essential to the success of any small business. Good marketing will help put your business on the map—bringing you more clients and greater revenue.
So if you want to get customers as a photographer, you really have to strut your stuff.
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Finance, to the uninitiated, is typically thought to be a dry subject. Financial planning can be very interesting, if you present it in the right way.
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The subject of accounting rarely evokes great excitement. Stand out from the crowd by humanizing yourself as more than just a number cruncher and relate to your potential clients.
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Fitness professionals today are in luck, because everybody wants to get in shape. Personal training marketing ideas are essential to help you stand out from the competition. Similarly, gym promotion ideas are key to bringing in new folks to your gym. Here are some easy techniques:
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Get more exposure and more clients by marketing your law firm online with these law firm marketing ideas.
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Realtors face stiff competition. Your livelihood depends on how many properties you close on, so it’s important to have a healthy pool of clients. You need continuous and effective marketing to succeed and keep bringing in new clients. After all, it can take months for something to close, and you don’t want to be dependent on just a few contracts. Here are some killer marketing ideas for realtors:
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Everyone deserves some pampering. However, it can be tricky to get people to pull themselves away from their busy lives and put their time and money into your spa business. Try these day spa promotion ideas for gaining new clients and keeping old ones coming back.
Hair is an evergreen industry. That said, there are countless salons in any given city and it can be a challenge to stand out. Here are some salon marketing ideas:
Yoga has surged in popularity in recent years, and yoga studios are popping up seemingly everywhere. To keep standing, you have to stand out. Thankfully, there are many yoga marketing ideas you can implement to help your studio skyrocket to the top:
Everyone would like an interior designer, but few can or want to justify the cost of one. Using these clever interior design advertising promotion ideas, you can get the edge on the competition.
Everybody needs to eat. Unfortunately, offering good food at reasonable prices isn’t always enough to reel in customers. Try some of these restaurant promotion ideas, and be sure to promote your business heavily on Facebook and on your other social media channels:
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As a graphic designer, it is your job to stand out. It’s an inherent part of what you do. That’s why marketing is an essential part of your success. Everything you put out, online or otherwise, is a direct representation of your talent and creativity as a graphic designer. By pairing good visuals with clever marketing tactics, you can start reeling in the big bucks.
Insurance is a competitive market. Many people mistakenly think insurance agents are one and the same. It’s key that you knock away this idea and show how much money you can save a potential new customer. Try these insurance marketing ideas to get more business:
There are 644 million active websites on the Internet right now. If you’re not one of the “big players” it can be hard to compete and get noticed. Thankfully, there are many, many ways one can promote their websites, and many are cost-effective, or even free!
For more creative and seasonal ways to promote your business, download our free Marketing Calendar below:
This post was published on February 12, 2016 and updated on May 21, 2018.