Happy Holidays from ThriveHive!
Growing a business is incredibly rewarding but we know the challenges and struggles that come with it. Here’s a lil’ video we made about how hard you work throughout the year, wearing a bajillion hats, choosing between channels, trying to make heads or tails of things, and celebrating your successes too.
Also: for some cheerful guidance on marketing during the holidays and for 2018, check out our roundup of posts below the video.
The holidays enliven your audience and create an atmosphere of receptivity to shopping deals, gift-themed promotions, and must-haves for the new year. If you want to capitalize on this consumer boost, you need to have a plan in place that targets specific goals and achieves them through specific action.
Social media is so merry and bright all year round, it’s hard to imagine you can get even more out of it during the holidays. By providing useful holiday-related content on social media, you can increase your engagement, gain more followers, and even generate more sales. Make a name for yourself during the holidays on social media by spreading the word about your sales, equipping people with gifts and tools to do their holiday shopping, and connecting with your audience through themes of tradition, gratitude, successful ends, and new starts. Through hashtags, images, customization, and links, social media offers endless ways to market your business during the holidays.
In addition to holiday tips and tricks, much of the content during this time includes roundups from the year to recognize progress, solidify important marketing messages you’ve been spreading throughout the year, and recap achievements and milestones. It’s also important to focus on the new year, giving your customers tips, tools, products, and services to start it off right and live it out successfully. Don’t forget also to look ahead to what you should be adding, improving, or changing in your marketing for the new year to stay relevant to, engaged with, and valuable for your target audience.
2018 Marketing Calendar (Our annual marketing calendar continues to be a hit, year after year).