August 7, 2013

Registering your own Domain

You’ve been anxiously waiting for your new website to be built by your web design company and it's finally ready to launch. All they need you to do is to log into your domain account and change a few settings. The problem is you don’t have an account! Your domain was registered by your old web hosting company for you, but only they have access to it because it's on their account. Hopefully you still have a good working relationship with them...
August 5, 2013

Reputation is everything – Even for your brand

For a small business owner, protecting your company's reputation is everything. Your personal brand is what defines you among your customer base, and helps drive business through your door. Nursing a damaged personal brand makes success much more difficult...
August 2, 2013

Back to Basics: Understanding Websites

When you begin the process of building a new website (or updating your old one), there are a few main points to keep in mind that are simple, yet extremely important. Remembering these simple tips will ensure your website helps your business connect effectively online with current and potential customers...
July 30, 2013

10 Helpful Display Advertising Tips for Capturing New Customers and Building Brand Awareness

Building brand awareness- making sure consumers are familiar with the life and availability of your product- is a key part of a complete web presence for your local business. One way to effectively build brand awareness is through vibrant, compelling display advertising. Not sure what makes a strong display ad? Here are some key points to focus on...
July 25, 2013

Building Blocks of Online Presence

There are so many different outlets to get your business “out there” into the online world, which is so very important these days. Listings, Local pages and Social Media are just a few of the many options. Maybe you have a website, but what else are you using to get noticed? What do you need to excel? What can you do to be the best? Get started building your online presence with three easy tools...
July 23, 2013

Hacking: a Real Problem for Small Businesses

Chances are, if you’re a small business owner, you’re trying to get informed on how to be safe and secure online. Good news! This could help you become part of the 17% of small businesses that have some sort of cyber security plan.... SMB owners don’t have the time or resources to protect themselves against something that could seemingly never happen to you – why would they? Here’s why…