March 18, 2013

Is Pinterest Right for Your Business?

With all the buzz last week surrounding Pinterest’s introduction of its own free analytics tool for business accounts, many small business owners may feel motivated to […]
March 12, 2013

Top 5 Takeaways from “How to Make Facebook Work for Your Business”

Facebook’s platform offers small business owners a myriad of possibilities to access an audience of over one billion people. However, many business owners struggle to effectively […]
January 23, 2013
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4 Steps to Drive Your Business Forward with Facebook

With more than 1B users worldwide1 and 167M in the United States2, Facebook has become one of the most important properties on the web. According to […]
January 22, 2013
Superbowl fans

How to Advertise Your Business During the Superbowl Without Spending $4MM

The Superbowl is fast approaching, and whether you’re a football fan or not, so are some of the most anticipated advertisements of the year. With the […]
August 31, 2012
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Are You Using Enough Images in Your Online Marketing?

The concept of the power of images over text is not new. In 1911, a newspaper article quoted editor Arthur Brisbane as saying, “Use a picture. […]
August 17, 2012

3 things you should know about Pinterest for your small business

Now that Pinterest has stopped requiring invites, it’s easier than ever to join. Pinterest is a social sharing site that launched in 2010 and already has an estimated 20M unique visitors per month. It’s now the third most popular social networking site in the U.S, just behind Twitter. Pinterest can be a great tool for small businesses to connect with current customers and attract new ones thanks to engaging images. In a lot of ways, customers do the work for you. If users see a pin and like it, they share it with their friends, who in turn share with their friends, and so on. Not sure how to make it work for your business? Here are 3 things you should know about Pinterest for your business.