18 Ways to Promote Your Business – With or Without Money

In order to survive and grow into a profitable company, every business needs customers. In order to get customers, every business needs to promote itself. Before the advent of the internet, promotion was easy because there weren’t too many options. It was a matter of deciding between a flyer, a post card, or an ad […]

how to promote your business with or without money

The Difference Between SEO and SEM: Effective Search Engine Optimization Explained

Are you confused about the difference between search engine optimization and search engine marketing? If so, you’re not alone. These two terms can be very confusing, especially to small business owners who are trying to develop an effective Internet marketing strategy on their own. So, what is the difference between SEO and SEM? While both […]

difference between seo and sem

Keyword Tips for AdWords Campaigns

Google AdWords is great for business owners who have a website and want to get boost on their search engine rankings. AdWords can be used for almost any business but is best for business owners who already have a website and have a budget to allocate to advertising. AdWords works by bidding on keywords so that […]

keyword tips for adwords campaigns