June 2, 2015

Genie’s 3 Digital Wishes

With the daily grind and endless to-do list of running a business, the thought of adding new-fangled digital marketing to the mix can send you over the edge. But we’re living in a digital age! You know your customers are online, and you want to reach them there. Be your own digital genie! Use online tools to boost your business, no magic required....
May 21, 2015

You’re Missing Out On Web Traffic

Did you know that only 2% of web visitors buy on their first visit to your site? You’re losing out on web traffic if you're not reaching out to the remaining 98% of qualified and engaged web traffic from users who are interested and familiar with your company. Stop missing out on these web sessions and start utilizing retarget advertisements!...
March 9, 2015

Hansel & Gretel: Digital Breadcrumbs

Help customers find their way! The web is vast and full of information that can be tough to wade through. How are customers ever supposed to find your business amidst all that clutter? Simple! Like Hansel and Gretl and their fabled trail of breadcrumbs, you can help customers find their way to your business with your very own digital marketing “breadcrumbs”...
August 26, 2014

Seal the Deal with Retargeting

So you’ve got customers coming to your website, but when it comes down to it they just aren’t ready to seal the deal. How do you stay on their minds until they’re ready to make a purchase?

No matter how compelling your website may be or how thorough your marketing strategy, sometimes customers just aren’t ready to make the call or click “buy” the first time they visit your website. In fact, a mere...

September 26, 2013

Are You Following Me? How Retargeting can win new customers

Have you ever been researching some furniture or purchasing clothes or a pair of shoes online, only to find yourself being followed across the internet the next day by “pesky” ads from that very website you were on the day before? You are being retargeted. Retargeting can be a very effective means of advertising for your business to engage potential customers who have already expressed an interest in your products or services and stay top of mind....