July 23, 2019

Get More Reviews with Perch

Online customer reviews are among the most powerful tools at a local business owner’s disposal. In fact: 97% of consumers use online media when researching products […]
April 22, 2019
ThriveHive's Google My Business Data & Trends

ThriveHive’s Google My Business Data & Trends

We’re super excited to announce our next free data resource, our Google My Business Data & Trends report. For this free online resource, we looked at […]
April 18, 2019
ThriveHive Guided Marketing Platform Update

ThriveHive Guided Marketing Update

We have an important announcement to share with you in regards to the ThriveHive Guided Marketing Platform. As of May 18, 2019, two social features will […]
April 8, 2019

Ask the Experts Webinar Recap

We did a little experiment for our most recent webinar, Ask the Experts: How to stand out on Google. When registering, we asked participants to submit their […]
April 8, 2019

ThriveHive’s 2019 Q1 Guided Advertising Trends

With Q1 behind us, we wanted to take a moment to review the state of online advertising for local businesses to help us all prepare for […]
March 13, 2019
perch inbox update

What’s New with Perch: Connect with Your Customers in One Inbox

Perch has big news today! We just released some exciting new features to make it easier for you to interact with customers, prospects, and improve your […]
January 15, 2018

Why Facebook’s News Feed is Changing (and What to Expect)

There has been a lot of buzz about the pending changes to the Facebook News Feed that were announced last week by Mark Zuckerberg. This post […]
December 9, 2017
What Does Bitcoin Mean for Small Business

What Does Bitcoin Mean for Small Business?

Bitcoin is a digital currency that is meant to make person-to-person transactions not only possible but also more efficient and independent of third party verifications. Bitcoin […]
July 27, 2017
How to Thrive as a Summer Intern

How to Thrive as a Summer Intern

It’s National Intern Day! In celebration of our hardworking group of summer interns (and their final day of work tomorrow!) ThriveHive has decided to share some […]
June 26, 2017

Propel Marketing is Now ThriveHive

June 26 for Propel Marketing represents a very important day in our story. As of this day, Propel Marketing is now ThriveHive! Our change in name, look, […]
February 15, 2017

Propel Marketing Wins Best Digital Agency for Digital Innovation Contest

We are excited to announce that Propel Marketing has won first place for Best Digital Agency in the 2017 Local Media Digital Innovation Contest. The contest […]
August 2, 2016

Who Are My Competitors?

All too often, competition in business is perceived as bad, and competitors are looked upon as something to avoid. The reality is, competition is both inevitable and beneficial to your business. Your competitors can teach you a lot, so it is important for you to monitor them them. So who are your competitors? This post will go over how to find your competitors so you can keep your business the best it can be.
January 21, 2016

ThriveHive Wins G2 Crowd’s Best of 2015: Marketing Automation User Satisfaction

ThriveHive is pleased to announce that it was ranked #1  in User Satisfaction for Marketing Automation by G2 Crowd, the world’s leading business software review platform.  G2 […]
September 18, 2015

This Week in Tech: Facebook Dislike, Instagram Size Options & #2 in Search Results

The summer might be winding down and the weather turning cooler, but the news just keeps on coming. From social giants to long-awaited updates, there’s always something exciting and different happening in the digital and marketing worlds. This Week in Tech, Facebook discussed their Dislike button, Instagram’s new photo size options, and why you don’t want to be #1 in search....
August 21, 2015

This Week in Tech: Google Snack Pack, Facebook Stats & E-Commerce Sales

The digital realm is forever changing; sometimes it can be hard to keep up. Luckily, these changes often have positive implications for business owners and marketers. From shrinking snack packs on Google to rising e-commerce sales, and easy-access Facebook post stats, we’ve got you covered on what’s important This Week in Tech!...
August 7, 2015

This Week in Tech: Expensive Keywords, Google+ Changes, & #GOPDebate

There’s always something new and interesting happening in the digital space. Whether it’s algorithms or feature launches or great data, we keep up with the news so you can put it to work for your business. So what's new, This Week in Tech? Google's most expensive keywords, new changes to Google+, and the social explosion during the #GOPDebate...
July 24, 2015

This Week in Tech: Social Politics, Google Panda 4.2, Twitter Event Tracking

This week’s news is often tomorrow’s marketing struggle. Stay on top of what’s hitting the digital newsstands this week, and save your worries for another time. From social media becoming everyone's go-to news source, yet another Google Panda 4.2 algorithm update, and Twitter's launch of Event Tracking, there’s always something happening in digital. Here’s what’s happening, This Week in Tech...
July 10, 2015

This Week in Tech: Facebook’s Beacons, Google’s Voice Search, Bing’s New Ads Homepage

From digital ads to search to social, there were several tech announcements in the recent weeks. These news items could have interesting implications for marketers and local business owners alike. What's happening This Week in Tech? From Facebook offering a simpler way to connect digitally with in-store customers to Google leading the shift to mobile voice search, we are on our way to an even more connected and personalized means of engaging customers....
June 19, 2015

This Week in Tech: Facebook’s Awareness Ads, Status Updates & Snapchat’s Geo-Revenue

There were a few social media announcements this week that could mean big things for small and medium-sized businesses. The latest stories come from social media giant Facebook, which had two interesting announcements, and from Snapchat, a relative newcomer to the social game which is becoming a real player in the market. From more effective ad targeting to content inspiration, your social media marketing efforts could see a bit of a boost as a result of this week’s news....
June 10, 2015

What Techstars Taught Me About Marketing—27 Alumni Founders Open Up About Marketing Success

Whether you’re running a venture backed tech startup or a dog walking business, marketing is hard and can sink your business if you don’t get it right. […]
June 9, 2015

ThriveHive Named a Techstars Summer 2015 Company

Techstars recently announced that ThriveHive was officially selected to join the Techstars Summer 2015 program. One of just 12 companies selected from a group of over […]
June 4, 2015

This Week in Tech: Instagram Ads for All, Pinterest’s “Buyable Pins” & Facebook’s “Saved Replies”

This week, the tech world saw a few big stories hit the newsstands. In particular, there were a few major social media announcements you don’t want to miss! So what do we have This Week in Tech? Instagram is rolling out their ads program to all businesses, Pinterest is launching "Buyable Pins" to allow customers to purchase directly in the social network, and Facebook is testing out "Saved Replies" before a rollout to all business pages in the coming weeks!...
May 4, 2015

National Small Business Week 2015

It’s National Small Business Week! Each year, the Small Business Administration (SBA) and communities across the country come together to celebrate and support small businesses. From local grocers to medical groups, small businesses come in all shapes and sizes. In fact, did you know that a “small business” can have anywhere from 1 to 500 employees? It’s easy to see how in the U.S. alone there, are close to 30 million small businesses which drive the majority of our job growth. 52% of the American workforce is employed by a small business!....
March 5, 2015

In the News: Instagram’s Clickable Ads

Big news! Instagram has announced the introduction of clickable ads. These multi-photo carousels allow brands to present beautiful images in sequence for a more engaging experience than one-off photos. Where links have been disallowed in posts, Instagram describes this change as a “new way for brands to tell stories” pleasing businesses and individuals alike...
November 17, 2014

Google Drops Local Carousel to Focus on Pigeon

Google is officially dropping the horizontal carousel used to display local search results. Instead, searchers will see a 3-pack of results for searches including hotels, restaurants, nightlife, and entertainment. So what does this update mean for local businesses?...
September 10, 2014

iPhone 6 Announced: What does it mean for Digital Advertising?

On September 9th, tech giant Apple Inc. made a major announcement - the iPhone 6 (and iPhone 6 Plus) are on their way. Soon. Using the tagline “Bigger than bigger” Apple is toting a bigger, better, and more powerful iPhone than ever. Per usual, consumers will be lining up outside Apple stores to get their hands on the new product. Now the most important question to ask is: “How, as a digital marketer, am I to react?”...
July 28, 2014

Google’s Local Algorithm Takes Flight with “Pigeon”

As a search engine, Google’s goal is to serve up the most useful, helpful, and exact answers to the user. Google has released the new "Pigeon" algorithm to help them do just that. The real power of this update is that local businesses may experience a spike or drop in website traffic, depending upon how they have set up their Google My Business Page....
June 16, 2014

In the News: Google My Business unites tools to help you get found

Google unified their Google+ and Places tools into the brand new Google My Business dashboard. The one-stop shop was created to help business owners update and find all of their information in one place, making it easier to ensure information is accurate and up-to-date, and making it easier to get found. ...
June 13, 2014

Uncovering the Impact of Google Panda 4.0

In the wake of the Google Panda 4.0 algorithm update, experts have seen dramatic changes in how websites are ranked, and what content is being held back. Just how has the recent search engine update impacted websites?...
May 21, 2014

Google Panda 4.0: What you need to know

Google has announced the roll-out of new algorithm update: Panda 4.0. Yup, another update to the search algorithm to send you running to check your website and SEO to ensure you’re showing up in search results. What do you need to know this time? Yet again it's all about good, quality content...
May 12, 2014

10 Stats That Show Why Small Businesses Rock

Despite the competitive nature of business, the pervasiveness of small businesses in the US stands as a testament to the tenacity of entrepreneurs. This week, the […]
March 3, 2014

Marketing Trends for Small Business Owners

The digital marketing ecosystem is constantly changing, leaving many in the dark as to how to plan their small business marketing for the year.  It’s easy […]
February 5, 2014

3 Marketing Trends from Super Bowl XLVIII Commercials

We’ve already pointed out the continued rise of visual marketing content as one of the marketing trends of 2014 and where better to get inspiration for your […]
January 31, 2014

Five Ways to Improve Your Facebook News Feed Visibility

Businesses on Facebook have noticed as much as a 44% drop in their posts’ organic reach since Facebook implemented an ongoing series of changes to its […]
January 24, 2014

This Week in Tech: GIFs on Pinterest, Analytics for Twitter Cards, & New Google Feature

We saw some interesting tech news this week! From increased insights on Twitter to GIFs on Pinterest and more, even these small changes will affect how marketers develop and implement digital strategies....
December 16, 2013

In the News: Images in Gmail

Did you notice something new about your Gmail today? Now you can automatically see all images within a message when you open it. No more having to press the “Show images” button at the top of each email...
December 12, 2013

In The News: What is Instagram Direct?

Social giant Instagram recently announced a brand new feature on the popular picture-sharing app. In an update that rolled out today, Instagram will now allow users to send pictures and video messages privately through Instagram Direct....
November 19, 2013

Google Hummingbird: What you need to know

In the months since Google launched its latest algorithm update, called Hummingbird, the search world has had a chance to reflect on the new standards and expectations set for how to use search. Algorithm changes always shake up the SEO and content strategy worlds, and this was a big one...
September 12, 2013

Google Keyword Tool Alternatives

For a long time, I’ve been recommending to people the Google Keyword Tool to help with keyword research for search engine optimization. It’s free, easy to […]
August 13, 2013

Instagram Video for Marketing Your Business

Have you tried Instagram video yet? With the boom of social media and video sharing platforms like Youtube, Vine, and Instagram, consumers have developed an appetite […]
June 7, 2013

Facebook Ad Offering Changes- What it Means for Small Business

Over the next couple of months, Facebook will be streamlining its paid ad offerings and some of its product features. Although the shift has not been […]
September 13, 2012

Top 5 Features of The New iPhone 5

As you might have heard, yesterday Apple unveiled the newest incarnation of their smartphone in a much talked-about press conference. This was big news across the internet, cable news, and Apple fan-boys alike. People love their technology, and our team here at Propel is no exception. Here are our top five favorite features of the new iPhone 5...
July 9, 2012

ThriveHive Closes $1.5 M in Seed Funding to Transform Local Small Business Marketing

  Funding Enables ThriveHive to Accelerate Growth and Acquisition in the Local Small Business Market Cambridge, MA – July 9, 2012 – ThriveHive, an innovative marketing […]
June 15, 2012

Propel Marketing welcomes the Quincy Chamber

Yesterday, Propel Marketing welcomed the Quincy Chamber of Commerce, hosting current and prospective Chamber members for the afternoon. Attendees got to mingle with Propel staff, Quincy Chamber staff, and local business owners to learn more about what the Chamber does and how it can help businesses thrive. A good time was had by all, and we at Propel thank the Quincy Chamber and our local business owner attendees for taking the time out to meet...
February 8, 2012

Register for National Small Business Week!

National Small Business week is May 20th-26th. The conference, held in Washington, DC, boasts a series of events recognizing the impact and importance of small businesses in the US.