July 31, 2013

5 Actionable Ideas to Design a Successful Mobile Strategy

Today consumers use smartphones and tablets to interact with businesses 24/7. Roughly 20% of total searches come from mobile devices. Even more interesting, the volume of […]
August 24, 2012

Small business’ new best friend: Mobile payments

LevelUp is not alone in the world of mobile payment apps, but they are the first to eliminate processing fees. Now Square, too, has changed their policies. They are now offering lower, monthly fees for small businesses who bring in less than $250,000 per year instead of the usual per-transaction fee. As this movement gains ground, it will be a trend that is good for both small businesses and their customers. So now, customers still get the ease of payment that they want and businesses don’t have to incur the extra costs.
July 27, 2012

Mobile Ads: Here’s proof they work really well

You know the saying, “Numbers don’t lie?” Well, read a bit of truth about the numbers mobile ads are putting up. You’ll find that the numbers on mobile advertising and response rates have burst through whatever glass ceiling used to be in place.
May 17, 2012

Why your business needs a mobile-friendly website

Is your website optimized for mobile? Is the load time on your smartphone fast enough? Is your site easy to navigate on a smartphone or other mobile devices? If you answered NO to any of these questions, it is time to revamp your site to target smartphone users.
April 10, 2012

Mobile advertising: Generate new leads and customers for your business

Is mobile advertising another solution for your business? Mobile advertising is trending its way into the advertising world each year; it’s not all about advertising the traditional way anymore. According to comScore, 42% of U.S. mobile phone owners are now smartphone users (approximately 98 million...