August 2, 2019
This week on Found Bytes, David Mihm invites Cindy Krum, CEO and Founder of MobileMoxie LLC, to talk about mobile marketing, local SEO, and how Google […]
January 21, 2019
Adding a location to Facebook improves a business's visibility and helps customers locate you. Here's how to add a location to Facebook posts, photos, & mobile.
January 18, 2019
Use these 7 tips to get your business to show up in top results for local and maps searches.
August 17, 2018
This post was written February 23, 2016 and updated August 27, 2018
June 29, 2017
Instagram and Snapchat Stories add more value than you might initially suspect to your small business marketing efforts. Not only is it fast and visual, but […]
February 24, 2017
Location-based marketing and mobile marketing for small business go hand in hand. In fact, the primary reason why location-based marketing is now an option for small businesses […]
February 22, 2017
With today’s technology and mobile devices, people are enjoying unprecedented amounts of access to the internet. Add social and sharing capabilities to the mix, and people are […]
February 21, 2017
Mobile marketing for small business takes many forms. Just as there are many ways to use a mobile device, there are many ways to connect with […]
February 20, 2017
One of the tenets of marketing is providing useful, relevant content to your target audience. However, just as your target audience members aren’t all the same, […]
January 10, 2017
Real-time marketing is about reaching the right person at the right time—that is, a person most likely to engage with your business at the time they are […]
September 16, 2016
With the rise of blogger and social media “celebrities,” influencer marketing campaigns have become increasingly common across all types of business industries. We know that customers today […]
September 7, 2016
If you aren’t living under a rock, then you probably know what a Facebook business page is and why you need a Facebook page for your […]
August 15, 2016
Instagram is an effective social media tool for building and engaging with potential customers. What many small business owners don’t know is that Instagram can also […]
August 2, 2016
Snapchat can be an effective way for small businesses to reach a specific target audience. However, unlike Facebook and Instagram where followers can access your website directly, […]
July 30, 2016
In the past couple of weeks, Instagram has started to unveil business profiles. Business profiles on Instagram give you the opportunity to learn more about your audience […]
July 29, 2016
If you’re a business owner, one of the best things you can do is create a Facebook page for your business. Facebook is the most widely used social […]
July 27, 2016
Between the time commitment, generating content, and understanding platform-specific terminology, having multiple social media accounts can seem overwhelming. The great thing about social media is that […]
July 21, 2016
In today’s digital world, social media is a powerful tool for marketing your business. However, getting the most of your social media marketing can be difficult […]
July 8, 2016
With never-ending competition between small businesses, small business owners need to keep an edge over the competition. Hosting events can help you stick out from the […]
June 21, 2016
Snapchat is quickly becoming a popular social media platform for small businesses. The real-time platform provides a means for small businesses to put the customer in […]
May 19, 2016
Judging by all of the regular Joe’s that have made a name for themselves by becoming famous on Instagram, it’s safe to say that Instagram has […]
May 13, 2016
We’ve written about how you can save time and money by using customer photos in your own marketing efforts on social media. In fact, user or consumer-generated […]
May 11, 2016
For many small business owners, gaining traction on social media can be slow. It’s difficult to grow your account on Facebook, Instagram, or Twitter when you’re […]
May 2, 2016
Social media has been a game changer in the world of small business marketing. The free tools available to you, especially via Facebook, have enabled business […]
April 25, 2016
As a business owner, you’re probably looking for new ways to reach local customers. By concentrating your efforts in a smaller area, you can focus on […]
April 19, 2016
What if we told you that there’s an easy way for your business to get high-quality, high-engagement content at little to no cost? What if we […]
April 11, 2016
Hashtags are a common marketing tool that small business owners are starting to take notice of. You’ve probably noticed hashtags not only on social media but […]
April 6, 2016
Do you remember what it felt like to have a birthday party as a kid and be terrified that no one would show up? Hosting an […]
March 30, 2016
For many small businesses, marketing can be somewhat of a gamble. There are all sorts of components one can use in order to generate business or […]
November 13, 2015
Facebook is the biggest social media platform in the world today. With over 1 billion active users, it is the perfect place for any business to […]
October 15, 2015
Visual marketing is a key component of marketing your small business. Photos attract and engage customers through email newsletters, blog, and social media posts. Many small […]
October 13, 2015
Instagram is a great way to market your business and grow your sales. With over 300 million monthly active users, and more than 75 million use the […]
October 1, 2015
When we all started using the Internet, there was only one way to access the Web: from a desktop computer. Today, the Internet is no longer a tool for a select few; Wi-Fi is ubiquitous and “Googling” has become a part of many people’s vocabulary. And mobile Internet usage has eclipsed desktop (or laptop) use. There have been some major changes in the way that people use the Internet - and you need to respond accordingly....
August 26, 2015
Instagram has revolutionized how we experience visual content. It allows people and businesses from around the world to connect through pictures, graphics, and video. With the new updates […]
April 21, 2015
Mobilegeddon is here! Since the algorithm announcement, business owners and marketers have had mobile on their mind, some for the first time. The April 21st roll out has been deemed "mobilegeddon" and "mobilepocalypse" due to the significant impact the update is expected to have on mobile search results and rankings across the globe. Here's how it'll impact your business, and how you can take on mobilegeddon!...
April 6, 2015
Heard about the new algorithm? Google is again updating their organic search algorithm. This time, they're looking to reward mobile-friendly websites - and taking aim at websites that are not. All website owners need to understand how best to protect their organic mobile rankings! This new mobile-friendly algorithm update will likely be more impactful than either of the past two updates...
December 5, 2014
Since Black Friday, and the sequential shopping holidays through Cyber Monday, one thing has become increasingly clear: People are shopping online more than ever. And they aren't just shopping online - they’re doing it on mobile. What can we learn from this year’s record-topping digital sales? There’s no better time to go mobile-friendly than right now....
December 4, 2014
Design with mobile in mind! Did you know that 57% of people will abandon a website if it’s difficult to navigate on their phone? Make your website easy to navigate for customers on the go without the tedious pinch-and-zoom....
November 20, 2014
When it comes to the written word on the web, there are a few time-tested philosophies that are proven to be effective and engaging both on mobile and off. By using them as a guide, you can create amazing, informative content that not only has personality - and credibility - but converts for leads and sales, providing better ROI to your business....
January 10, 2014
As another new year is quickly getting underway, mobile marketing trends are more important for a business than ever. Close to 50% of worldwide Internet consumers are using mobile devices as their primary mechanism for surfing the Web! So how do you keep your business on top while people are on the go?...
July 31, 2013
Today consumers use smartphones and tablets to interact with businesses 24/7. Roughly 20% of total searches come from mobile devices. Even more interesting, the volume of […]
August 24, 2012
LevelUp is not alone in the world of mobile payment apps, but they are the first to eliminate processing fees. Now Square, too, has changed their policies. They are now offering lower, monthly fees for small businesses who bring in less than $250,000 per year instead of the usual per-transaction fee. As this movement gains ground, it will be a trend that is good for both small businesses and their customers. So now, customers still get the ease of payment that they want and businesses don’t have to incur the extra costs.
July 27, 2012
You know the saying, “Numbers don’t lie?” Well, read a bit of truth about the numbers mobile ads are putting up. You’ll find that the numbers on mobile advertising and response rates have burst through whatever glass ceiling used to be in place.
May 17, 2012
Is your website optimized for mobile? Is the load time on your smartphone fast enough? Is your site easy to navigate on a smartphone or other mobile devices? If you answered NO to any of these questions, it is time to revamp your site to target smartphone users.
April 10, 2012
Is mobile advertising another solution for your business? Mobile advertising is trending its way into the advertising world each year; it’s not all about advertising the traditional way anymore. According to comScore, 42% of U.S. mobile phone owners are now smartphone users (approximately 98 million...