October 10, 2013

Constructing Your Online Presence

Having a website for your business - no matter the size - is the new norm. From mom and pops to Fortune 500's, people want to know that you have a presence online. While true and important, just throwing a webpage up to have an online presence isn't going to cut it. In the end, a poorly done site can actually end up hurting your online reputation rather than helping it....
October 8, 2013

Crowdfunding: Building your business through the power of people

Crowdfunding raised more than $2.7 billion internationally last year for more than 1 million different projects, worldwide. As the movement gains traction and credibility through positive results, businesses, and potential investors, have begun to see crowdfunding in a new light...
June 19, 2013
What is marketing

What is Marketing?

Many years ago marketing was a well defined field of study with a well documented marketing process. Today, all of this has changed and marketing has […]
January 7, 2013

Top 3 Marketing Predictions for 2013 (An Article Roundup)

It’s that time of year again; the time when people start predicting the big marketing trends for the year.  There are a lot of great articles […]
December 3, 2012
Wow Moment

Get to the "Wow" With Your Customers

Picture this: Your auto is in need of repair, so you call your local dealership and schedule service. Upon arriving, you enter a spacious and clean […]
November 27, 2012
AA Advantage Apologies

How To Win Customers Back

You might have read our recent blog post on word of mouth marketing where we talked about providing a great customer experience. Unfortunately we aren’t all perfect […]