February 18, 2015

Marketing Tool of the Week: Yesware

There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
December 23, 2014

Marketing Tool of the Week: WiseStamp

There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
November 18, 2014

6 Email Tips for Marketing

Email marketing is a well-known and very effective way to promote products and campaigns. But when email inboxes are packed with promotions, how do you make yours stand out? Email marketing can deliver big success for a small price. Here are 6 tips to make your email marketing campaign more effective...
August 5, 2014

In Email Marketing, Subject Lines are Everything

What makes an email worth opening? These days, a person’s inbox is jam-packed with sales messages. So how do you get noticed among the masses? Create an offer they can’t refuse with a well-crafted email subject line. Here are some tips and tricks to nailing your next email marketing campaign...
June 26, 2014

Making the Most of Mobile Email Marketing

What was the first thing you did this morning after you woke up? According to a 2013 study, 49% of mobile users read emails on their smartphones immediately when they wake up. Half of everyone with a smartphone fires up their inbox before they even set foot out of bed. As a business owner and marketer, you want into those bedrooms. By following some essential steps for mobile email marketing, you can be!...
June 4, 2014

The Biggest Lie Ever Told to Small Business Owners About Marketing and What to Do About It

Paying a low monthly fee to automate your marketing and get customers for your business seems like the Holy Grail nowadays. This is the latest version […]