How to Create a Snapchat Geofilter for Your Business

Snapchat is quickly becoming a popular social media platform for small businesses. The real-time platform provides a means for small businesses to put the customer in their shoes and show their audience the ins and outs of the business activities. Whether showing photos and videos of new products, special promotions, or product tutorials, Snapchat works to increase […]

How to Create an Irresistible Call to Action

Simply getting visitors onto your website will not grow your business. Getting visitors to willingly follow a specific path on your website, however, will grow your business. These paths are created through specific offers and direction you provide to visitors on your site, known as calls to action. Calls to action will turn your website […]

how to create a call to action

Marketing Tool of the Week: How to Use PicMonkey

Producing captivating visual content is a large challenge for small businesses when it comes to marketing. We understand that Photoshop is pricey and difficult to use, but tools like PicMonkey can easily help achieve the same result, for free! What is PicMonkey? PicMonkey is a free website for picture editing and graphic design. It’s a great alternative to […]

How to Use PicMonkey

10 July 4th Marketing Campaigns and Promotions

Independence Day, or the 4th of July, is the most important (and fun!) holiday of the summer. All businesses can make an effort to show their American pride and implement July 4th marketing campaigns. We’ve compiled some patriotic marketing ideas to help you promote your business for the 4th of July. 1. 4th of July Discounts Many […]

4th of July Marketing Campaigns and Promotions