December 9, 2014

Holiday Horror Stories (and how to avoid them)

Business owners know how easily things can go awry when it comes to managing social media sites. We spend a lot of time making sure we engage with our customers during the holidays. Whether it's sending out a holiday card or posting festive photos to social media, you make a conscious effort to put your best foot forward. But what happens when efforts start to unravel? Check out some examples of when things go horribly wrong on social media....
December 8, 2014

How to Market Your Small Business in 5 Minutes

Running a small business is difficult. There never seems to be enough time or money to market your company and get the word out about your […]
November 28, 2014

Get Noticed on Small Business Saturday

But amid all the hustle and bustle (and pushing and shoving) on Black Friday, be sure to save some energy for an even more important day - Small Business Saturday! Now in it’s 4th year running, we celebrate mom-and-pop shops with Small Business Saturday. Here are a few tools to get noticed this holiday season!...
November 26, 2014

Give Thanks on Thanksgiving!

Tis the season for turkey, thyme, and being thankful. You can show your thanks to employees through the usual holiday bonuses and staff parties, but what about the very people who keep the lights on and your doors open? How can you show your customers how much you appreciate them this Thanksgiving?...
October 23, 2014

5 Warning Signs it’s Time to Hire a Marketer

Many small business owners start out solo. Over time, however, you start to wonder – could I get better marketing results if I used a marketing company? But, how do you know when it’s time to stop doing it yourself? Here are five signs that it may be time to hire a marketer...
October 21, 2014

10 Things Your Competitors Can Teach You

When it comes to digital marketing, there’s a lot to learn from other local businesses, particularly those in your industry. Who’s doing things right? Take a look at what they’re doing and how they’re making it work, and put that to work for your business. Here are 10 things you can learn from the competition about digital strategy:...