November 29, 2019
Ten creative marketing ideas to help your local businesses stand out and win customers this December.
July 25, 2019
Marketing and blog ideas to promote your business for the month of August.
June 2, 2019
Small business owners often have a tight marketing budget. This can be tricky for when you’re trying to promote your business. While you’re figuring out your budget, there […]
March 15, 2019
Producing content regularly can have a ton of benefits for your business including increased online visibility and brand awareness. But blogging regularly has its challenges, one […]
October 10, 2018
Building a successful and well-crafted blog for your business is an important step to turning website visitors into customers. An effective and active blog on your […]
July 7, 2018
Let’s face it: keeping up with a blog of any kind is hard work. Not only do you have to stay on top of your publishing […]
June 20, 2018
This post was originally published July 2013 and updated June 2018.
May 28, 2018
Blogging used to be more of an individual activity, but now it is a must-have marketing strategy for any business. You may not even realize how […]
May 21, 2018
In today’s day and age, a time of stifling competition, it is essential that businesses stand out. This holds even truer for small businesses, who are […]
March 26, 2018
Search engine optimization (SEO) is one of the most important tools you can use to get more eyes on your business blog. By strategically placing thoughtfully […]
March 22, 2018
Writing great blog posts for your business can sometimes feel like doing the laundry: it’s a never-ending task. There’s a lot of pressure to constantly come up […]
March 15, 2018
Writing blog posts for your business requires a lot of time and resources, so you want to make sure that you’re seeing the most impact from […]
December 14, 2017
SEO is a must in any marketing plan today, and while the purpose is to align with search engines, what lies at the core of good […]
October 3, 2017
Search engines, social media platforms, email, and mobile applications have transformed content into something consumers rely on daily. As a result, content marketing has become even […]
September 22, 2017
When it comes to promoting your business blog, I’d love to be able to tell you that all you need to do is start writing blog posts […]
September 11, 2017
Creating stellar content is not easy. It takes time, energy, and commitment. The good news is that once you’ve put together a brilliant blog post or […]
July 3, 2017
Independence Day, or the 4th of July, is the most important (and fun!) holiday of the summer. All businesses big and small can connect with their […]
June 2, 2017
Consistent blogging and high-quality content are key to broadening your appeal and generating website traffic. To most efficiently utilize your blog as a marketing resource, you should […]
May 29, 2017
June is upon us and we’ve got a new batch of 10 ways to promote your business through creative marketing and blog ideas. Round out the […]
May 23, 2017
“I don’t have time to create more content.” This is one of the most common responses we get when we tell small business owners about blogging […]
May 16, 2017
Your small business website is not only a way for potential customers to learn more about your business, but also an opportunity to continue marketing your […]
March 15, 2017
Blogging has become the cornerstone of content marketing. When done right, a business blog can drive several marketing goals, from improving website traffic to getting more customers. So what is a […]
January 6, 2017
Blogging for your small business is a low cost (essentially free) marketing tool for your business. By merely supplying useful information to your target audience, you […]
December 7, 2016
Blogging doesn’t just help a business; with today’s online consumer behavior, business blogging is becoming essential to maintaining an online presence, standing out above the competition, and […]
December 5, 2016
In today’s age, when you want to know something, you look it up online. The next time you do this, take a closer look at the […]
October 10, 2016
As a business owner with a small marketing budget, collaborations with bloggers and local influencers can be an effective, cost-efficient way of marketing your business. But, […]
September 16, 2016
With the rise of blogger and social media “celebrities,” influencer marketing campaigns have become increasingly common across all types of business industries. We know that customers today […]
August 22, 2016
Bloggers and social media influencers are trusted and respected voices who can help get your product, service, or brand in front an untapped (and potentially large) […]
July 12, 2016
Not every small business has an audience that can use its products and services year-round. This means that when things slow down and the rush is […]
June 27, 2016
In this age of digital media and online research, blogging for your business is a statistically proven tool for building your brand voice, strengthening your online presence, and attracting more customers. However, as content becomes more and more accessible, it is important to know how to make your blog stand out from the crowd and focus in on the right people. The tips in this post will provide some guidelines on how to improve your blog and how to get more blog readers.
April 20, 2016
Blogging has become an enormous component of business marketing efforts. Your website speaks to your company’s history and describes what you do, but your blog is essentially the voice of your business. Blogging helps customers feel better about your business, provides content for your social media channels, and brings in new business...
February 16, 2016
When people think of tracking, they often think of Boy Scouts scanning the ground for traces of wildlife or Hansel and Gretel who laid down pieces […]
October 15, 2015
Visual marketing is a key component of marketing your small business. Photos attract and engage customers through email newsletters, blog, and social media posts. Many small […]
September 4, 2015
As you make progress towards incorporating marketing into your business, you will find that your blog becomes the cornerstone of your content. Many businesses struggle to […]
July 22, 2015
We all know that blogging for your business is important. It positions you as a helpful resource to potential customers and improves your SEO. Studies have […]
July 21, 2015
Shakespeare contemplated whether or not he should write the play Hamlet. Don’t make the same mistake by asking yourself if your business should blog or not, because the answer is yes! Did you know that 65% of daily internet users read blogs? Why not get your brand or business out there by providing useful insights to online viewers? Here are some takeaway tips on business blogging...
July 2, 2015
Visual marketing is a crucial part of marketing your business. Images and photos not only catch the eye of readers, but they evoke emotions and connections toward a […]
February 12, 2015
Writing your first blog post is intimidating for a lot of business owners. It’s normal to be a little nervous, but blogging is easier than you think! Many blogs […]
December 26, 2014
Blogging about your small business is a great way to increase your SEO to get your website found online and inform potential and current customers about […]
June 6, 2014
There is no shortage of companies asking small businesses to shell out hundreds if not thousands of dollars to promote themselves. But if you’re like most […]
January 10, 2014
There are many free marketing tools available for small business owners but many underutilize word cloud generators in their marketing strategy. Generally overlooked as just a […]
November 12, 2013
After spending time brainstorming, writing, and optimizing the perfect blog posts to promote your business, you might be wondering, “Why haven’t I seen any results yet?” […]
September 19, 2013
By the end of 2013 over 128 million people in the US will be blog readers. The one question you should ask yourself (if you haven’t already) is this – why haven’t I started writing a blog for my business? Moreover – how do I maximize both the effectiveness and efficiency of blogging and publishing content to reach this growing population of bloggers and blog readers?
September 12, 2013
For a long time, I’ve been recommending to people the Google Keyword Tool to help with keyword research for search engine optimization. It’s free, easy to […]
August 9, 2013
Want to increase traffic? If you’re a small business owner who has just gotten your hands on your very first website, the first words out of […]
July 10, 2013
In the digital age, the question “how can I promote my business” has more answers than ever. As consumers are flooded with a barrage of ads […]
February 28, 2012
Why is blogging so important for your business? As a business owner, you most likely did not open your doors to start blogging. You wear a multitude of hats of all shapes and sizes, and blogging is probably at the bottom of the totem pole. Even though blogging is such a low priority task on the To Do List, a business’ online market share depends on it.
August 5, 2011
Why should your business have a blog? Many small and medium sized businesses wonder whether starting a business blog is a good idea for them. A […]