Tips for Marketing Your Small Business with Instagram Stories

In August of 2016, Instagram changed its feed from linear to algorithmic. With the original version of Instagram, your feed displayed all of the posts of those you follow, in chronological order. With the new version, it only displays some of those posts, which are chosen through an algorithm based on factors like engagement. This […]

tips for marketing with instagram stories

How to Save Money With Your Small Business Marketing

Marketing your business is an investment of time, money, effort, and grit. It is important to invest in your activities so that you can get the most out of your spend. However, there are ways to minimize costs and maximize spend, so that you can make the most of your marketing. In this post we’ll […]

save money marketing

Marketing Tool of the Week: Instagram’s Boomerang

If you haven’t already noticed, marketing a business involves a lot of writing. Between blog posts, emails, website content, and everything in between, you spend a good portion of your day concentrating on content. That being said, it is important to take writing breaks so that you can continue producing quality content. If you need […]

instagram boomerang

5 Last Minute Ideas for Valentine’s Day Marketing

Valentine’s Day is just around the corner and if you’re like most business owners, you’re constantly looking for ways to engage your customers or potential ones. Valentine’s Day is the perfect holiday to reach out to your customers, even if your business isn’t direct related to the industries that usually benefit from this holiday. We’ve […]

Valentine's Day