Comparing Social Media Platforms for Marketing

Social media provides many unique marketing opportunities for business. It connects businesses directly to the their audience and delivers near immediate feedback from them. The challenge most business owners face is that some social media outlets are better suited for particular marketing goals and business types over others. Knowing which to use for what purpose […]


How to Get the Most Out of Your Marketing Spend

While there are many ways to save money with your small business marketing, there are some costs that are inevitable. It’s impossible to market and grow your business without spending anything, whether that’s time or money. Effectively managing your marketing budget is not just reducing your spend in certain areas, it also involves maximizing the return […]

How to Get the Most Out of Your Marketing Spend

How to Get Your Business on Facebook Places

For a while now, small businesses have been using Facebook to connect with their target audience, promote their products and services, and drive traffic to their website. Now, with advancements in targeting and location features, Facebook even further facilitates local online marketing. However, these additional features also mean that fully setting up your Facebook Business […]

How to Get Your Business on Facebook Places

How to (Fully) Set Up Your Business on Facebook

With it’s widespread usage and versatility, Facebook has come to be a popular and effective marketing tool for businesses. However, as the platform evolves, making the most of Facebook for your business is getting more involved. In the past, creating a Facebook business page was fairly simple. Now, there are additional features, channels, and methods […]

how to fully set up your business on facebook