August 14, 2017
Ways to Automate Your Marketing

Ways to Automate Your Marketing

Owning a small business means that you end up wearing several hats to keep your shop up and running – owner, bookkeeper, clerk, IT support, maybe […]
August 13, 2017
How to Create a Buyer Persona

How to Create a Buyer Persona

Buyer personas are an essential part of marketing your business. They allow you to enhance your relationship with your target audience, further hone your brand identity, […]
August 11, 2017
What is Brand Awareness

What is Brand Awareness?

No matter the quality of your products and services, no matter how much you spend on advertising, and no matter how much you post to social […]
August 10, 2017
How Keywords Affect Your Website Metrics

How Keywords Affect Your Website Metrics

Keywords are at the heart of SEO, and SEO is a core part of using your website to grow your business. You may have a basic […]
August 9, 2017

Examples of Successful Social Media Campaigns

Social media is a must-have element in every business marketing strategy. Social platforms enable your business to reach a wide audience of potential customers, to express your […]
August 8, 2017
Instagram Video Ad Examples

Instagram Video Ad Examples

Online video is growing every day, due largely in part to social media platforms making video easier to both view and create. With smartphones, tablets, easy […]
August 8, 2017
The How and Why of Marketing on Twitter

The How and Why of Marketing on Twitter

As one of the biggest three social media platforms, there’s no ignoring Twitter. Many business owners, however, don’t see the benefit of Twitter marketing. To them, […]
August 8, 2017
How to Get the Word Out About Your Business Offline

How to Get the Word Out About Your Business Offline

As a business owner you want to have your brand out there for the public to see, and hopefully, engage with. A lot of businesses use […]