August 30, 2016

The Power of Online Customer Reviews

Business owners know the power of online reviews. In this post we’ll cover the basics of online reviews, the benefits of online reviews, and negative reviews.
August 25, 2016

SEM Campaigns: Writing Ad Copy

Writing ad copy for pay-per-click ads is a delicate process that takes time, thought, and a lot of practice. This post will provide tips and guidelines for writing ad copy that will yield the most success for SEM campaigns.
August 23, 2016

7 Benefits of Landing Pages

In this post we’ll go over the benefits of landing pages that set them apart from your business website and make them an effective lead generating and marketing tool.
August 17, 2016

How to Increase Your Online Presence

Learn how to increase your online presence through your website, business listings, and social media—no matter what stage of digital marketing development your business is in.
August 15, 2016

Introduction to Search Engine Marketing

Search engine marketing (SEM) is very effective in improving your online visibility and website traffic. Learn the basics of SEM, also known as pay-per-click (PPC) advertising: what it is, how it works, and how it can benefit your business.
August 10, 2016

What Are Landing Pages?

A landing page makes the steps to conversion clear and simple, thereby increasing the number of people who take action. In this post we’ll go over the basics of landing pages and how they help to drive more conversions and customers to your business.