August 12, 2017
Motivational Benefits of Art in the Workplace

Motivating Your Employees in the Workplace— with Art!

Much of motivation is intrinsic, and there’s certainly no formula for the extrinsic. What you can do is try. Try to support and supplement, rather than […]
August 11, 2017
What is Brand Awareness

How to Build Brand Awareness: Definitions, Steps, and Examples

No matter the quality of your products and services, no matter how much you spend on advertising, and no matter how much you post to social […]
July 12, 2017
Eight Free Marketing Podcasts

Seven Free Marketing Podcasts

Before you call it quits for the day, spend your commute home educating yourself. While the number of business and marketing podcasts available is seemingly endless, […]
June 27, 2017
Best spotify playlists for work

Best Spotify Playlists for Work

Work can be stressful, and as an overtasked, constantly moving business owner, you do a lot of it. What’s great about music is, not only can […]
June 21, 2017
social media channels social media channel management what social media should I use what social media should my business use

Finding the Best Social Media Channels for Your Business

Having a strong and active social media presence is pivotal for reaching a larger audience and reinforcing your brand image. There are five main social channels […]
June 16, 2017
What does boost post mean

Boosting Posts on Facebook: When, Why, and How

Facebook helps small and local businesses to gain visibility in their local communities, get found by more potential customers, and build their audience. Facebook is free, […]
June 8, 2017
instagram videos, gain views on instagram

Instagram Video Marketing: How to Increase Your Video Views

Social media and video marketing are both effective means of boosting your brand recognition, increasing your customer loyalty, and improving your overall online presence. Instagram is […]
June 6, 2017
6 Key Considerations for Expanding Your Business

6 Things to Consider When Expanding a Business

If you’re like most business owners, you started small—very small. When you were first starting out it might have been just you. Then you may have […]
May 30, 2017
handling bad reviews

The Dos and Don’ts of Handling Bad Online Reviews

Everyone struggles to respond to negative feedback, especially when it relates to maintaining your business’ reputation. How long should I wait to respond? What’s the appropriate […]