May 19, 2017
Examples of Niche Markets and businesses

Examples of Niche Markets and Businesses

Niche marketing is the fine-tuning of your marketing to focus on a specific demographic of customers and/or products and services you offer. More simply put, it […]
May 17, 2017
How to Understand Your Customer's Decision-Making Process

How to Understand Your Customers’ Decision-Making Process

Did you know that the average consumer travels through a predictable decision-making process before they buy a product or service? This path has general commonalities across industries and […]
May 16, 2017
Benefits of Video Marketing

Benefits of Video Marketing for Small Business

Video has been around for a while, and video marketing is nothing new. However, the availability of video marketing, to more than just large corporations, is […]
May 16, 2017
Three Free Ways to Generate Leads from Your Website

3 Free Ways to Generate More Leads From Your Website

Your small business website is not only a way for potential customers to learn more about your business, but also an opportunity to continue marketing your […]
May 15, 2017
Increase Sales By Creating a Basic Sales Funnel

Increase Your Sales By Creating a Basic Sales Funnel

One of the most common mistakes we see small business owners make is that of trying to go from a first contact directly to a sale. […]
May 10, 2017
Promotional Merchandise Company Swag Advantages Tips

Promotional Merchandise: Why and How to Use Company Swag

Promotional merchandise, also known as swag, is everywhere: on pens, magnets, key chains, mugs, frisbees, backpacks, T-shirts, and the list goes on. Even though promotional items […]