May 28, 2016
examples of marketing strategies

Examples of Marketing Strategies for Small Businesses

With the constant influx of new marketing tools out there, it can be overwhelming at times for small business owners to know where to get started. The […]
May 27, 2016

How to Increase Engagement on Facebook

Making your social media accounts work for your bottom line is a bit of a mystery at times. As a business owner, we can sometimes be […]
May 26, 2016
how to create a call to action

How to Create an Irresistible Call to Action

Simply getting visitors onto your website will not grow your business. Getting visitors to willingly follow a specific path on your website, however, will grow your […]
May 26, 2016

Digital Dollars: How Google Analytics and Data Make You Money

As a business owner, it’s important to ask yourself, “Am I taking the right steps to track my business online and target my customers effectively?” If the answer was “not really,” “I think so” or “ummm..”, then you may be missing out on a higher volume of potential business. In this blog, we help you determine how to pinpoint your audience and leverage your data to drive leads and turn it into new streams of revenue.
May 23, 2016

The Meaning Behind the Masterpiece – What Makes an Effective Logo?

On average, small and medium sized businesses spend about $400 / month on marketing. During this time, you’re constantly staying up-to-date on the latest market trends and adjusting your SEO, pay-per-click, and retargeting to match. But how much time and thought have you actually put into your logo design, and what it means to your customers? As you work through the process, keep the following design elements in mind....
May 23, 2016

How to Increase Customer Loyalty

It’s no surprise that a top initiative for business owners is to obtain net new business on a regular basis. Growing your organization and expanding your […]
May 19, 2016

Instagram Marketing Strategy for Small Businesses

Judging by all of the regular Joe’s that have made a name for themselves by becoming famous on Instagram, it’s safe to say that Instagram has […]
May 17, 2016

Marketing Goals Examples

We all dream. We have big dreams, grand ambitions, and smaller dreams, things we desire on a daily or weekly basis. Every business owner shares the […]
May 16, 2016

Long Term Business and Marketing Goals

Whether you’re just starting your business or you’re a seasoned pro, consistently reviewing and maintaining a wish list of long term business goals is imperative to […]
May 13, 2016

How to Repost Instagram Photos With a Screenshot

We’ve written about how you can save time and money by using customer photos in your own marketing efforts on social media. In fact, user or consumer-generated […]
May 12, 2016
Marketing Plans Goals and Objectives for Small Business

Marketing Plan Goals & Objectives for Small Businesses

When planning a road trip, what’s the first thing you do? You consult a map. Similarly, before embarking any marketing initiative, you should create a marketing […]
May 12, 2016

Say Yes to the Digital Marketing Demo: An Owner’s Guide

While the link between TLC's hit show "Say Yes to The Dress" and digital marketing seems a little hazy at first, the underlying philosophy CAN help you understand and improve your presence online. We break down every question that every bridal (and digital marketing) salesperson seems to ask and what they can mean to you...