March 30, 2016

Elements of Effective Landing Pages

For many small businesses, marketing can be somewhat of a gamble. There are all sorts of components one can use in order to generate business or […]
March 28, 2016

How to Write Effective Email Subject Lines

You already know that email marketing is important. Perhaps you have an email list and send out newsletters. But many people struggle with writing subject lines. […]
March 22, 2016

The Professional Edge: 6 Reasons Why You Should Trust a PPC Pro With Your Google Advertising

Are you looking to grow your business? Do you want to be easily found on Google? Google Adwords is your one-stop shop solution! Google portrays running paid ads as a breeze for anyone, but it’s far more complicated than they make it seem. Having a professional in your corner will not only save you time and money, but it will deliver far better results than attempting to run an account yourself. Here are 6 reasons you should trust a professional Adwords expert to grow your business:...
March 18, 2016

Facebook Advertising Examples

With 1.49 billion members worldwide and 22 billion ad clicks per year, Facebook is arguably the most important social network in the world. At the very […]
March 17, 2016

Luck or Opportunity?

“Luck is what happens when preparation meets opportunity.” Good fortune will not just fall upon your marketing campaigns. You have to work to make them successful, striving for the best strategy, the strongest messaging, and the most compelling tools to reach your audience and drive results. How will you make “luck” from opportunity?...
March 15, 2016

What’s Up With the New SERP?

Have you heard about Google search’s new look? The Search Engine Results Page (or SERP) has gotten a makeover, and this new display is slowly but surely rolling out to all desktop searches. Now that we’re a few weeks into the roll-out, what has changed? How is it impacting advertisers? What do you need to know to take action in line with the new look?...
March 14, 2016

How to Get Clients from Facebook

Social media platforms such as Facebook can be excellent marketing tools for businesses. For many, however, the value of Facebook and other websites can often seem […]
March 10, 2016

The Death of Print Advertising?

If you’re limiting your business' advertising to strictly digitial, you’re missing out on the unique benefits (as well huge portion of potential customers) that only print advertising can offer. Despite living in a world dominated by the need for digital marketing, traditional print advertising still has a very important role in helping your business reach its marketing goals...
March 8, 2016

36 Email Newsletter Topic Ideas

Email newsletters are essential for converting leads into customers. Just one email can take someone from a curious bystander to a loyal customer for your business. But writing […]
March 2, 2016
Giveaway Contest Ideas for Instagram and Facebook

Giveaway Contest Ideas for Instagram and Facebook

One of the best ways to engage your audience and customers online is by promoting your business through social media. If you really want to grab […]
March 2, 2016

Lion or Lamb? What’s your approach?

The month of March storms in with cold, harsh wintery weather, blasting us with the last snows and freezing air of the season. By the end of the month, Spring is tip-toeing in as we start to see more mellow temperatures, slightly longer days, and the first blades of grass peeking out from the melting snow. Much like the weather, your voice and marketing messages can be harsh or can be breezy. It’s up to you to decide how you want to approach it...