September 30, 2014

Why Google+? Google Maps!

When a customer is looking for a local product or service, can they easily find your business? Maps and Search utilize the power of Google+ to help users find anything and everything they're looking for in your local area. So where do you start to get found on Google Maps? It all starts with Google+....
September 25, 2014

4 E-Commerce Trends for 2015

With U.S. e-commerce sales expected to increase to $279 Billion in 2015, it’s no surprise that more and more people are shopping online, and more than ever on their phones. If you haven't already, it's time to give your site a once-over to see if your platform is ready to handle e-commerce on the go. Here are a few e-commerce trends to keep in mind for 2015....
September 25, 2014

How Crowdsourcing Can Help Your Small Business

Running a small business keeps you busier than you could have imagined. From designing logos to creating blog content and getting involved in community efforts, there […]
September 19, 2014

Marketing Tool of the Week: Color Palettes with Abobe Kuler

There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
September 19, 2014

Inbound Insights 2014

It’s that time of the year, where thousands of attendees, marketing and sales thought leaders, and experts gather to transform their business with inbound marketing! HubSpot's INBOUND 2014 conference was held this year at the Boston Convention Center, and Propel Marketing was there to witness all of its greatest moments! We gathered a few insights on INBOUND we picked up from co-founders of Hubspot, Dmarmesh Shah, Brian Halligan, and the Emmy Award-winning television host and media mogul, Martha Stewart. ...
September 18, 2014

Are You WEIRD Enough to Be Successful? Malcolm Gladwell Keynote INBOUND 2014

Let’s face it, we’re all a little weird. But, did you know that being a weirdo could be the key to growing a successful business? Malcolm […]
September 18, 2014

6 Tips To Get Your Business Ready For Seasonal Change

Summer is so last season. Children are back in school, football is in full-swing, and pumpkin flavored everything has hit the scene. Yes, fall is quickly arriving. As the weather changes with the seasons, so does your business. Here are 6 tips to help your business rake in the advantages of seasonal change...
September 18, 2014

How to Build an Online Network in 3 Simple Steps

We’ve all heard the saying, “It’s not WHAT you know, it’s WHO you know.” Your relationships and network are important to your small business marketing. Where would your […]
September 16, 2014

10 Marketing Lessons from Steve Jobs: Guy Kawasaki's Keynote Speech at INBOUND 2014

The INBOUND2014 Marketing Conference kicked off last night in Boston and ThriveHive was there to get insight from the world’s famous marketing gurus. The Boston-based conference […]
September 16, 2014

3 Steps to Crafting Intriguing Advertising Campaigns

How do you get noticed in a crowd of millions? Being one of many is nothing out of the ordinary, nothing to remember, and certainly nothing compelling. Transform your display ad with these 3 steps to create a compelling campaign your consumers will remember...
September 12, 2014

24/7 Customer Service with Live Chat Engagement

What’s better than a friendly, personable, and well-informed staff member on the floor talking to customers? One that’s available 24/7! Live Chat allows customers to get answers in real-time, with a friendly and engaged customer service representative, whether you're open or not!...
September 12, 2014

Marketing Tool of the Week: Hemingway Editor

There is no shortage of companies asking small businesses to shell out hundreds, if not thousands, of dollars to promote themselves. But if you’re like most […]
September 10, 2014

iPhone 6 Announced: What does it mean for Digital Advertising?

On September 9th, tech giant Apple Inc. made a major announcement - the iPhone 6 (and iPhone 6 Plus) are on their way. Soon. Using the tagline “Bigger than bigger” Apple is toting a bigger, better, and more powerful iPhone than ever. Per usual, consumers will be lining up outside Apple stores to get their hands on the new product. Now the most important question to ask is: “How, as a digital marketer, am I to react?”...
September 9, 2014

3 Major LinkedIn Features & Tools

Linked in drives major engagement and brand-building as the 3rd largest social network. And they've been busy redeveloping and improving some of their advanced features and tools to help businesses better build their brands. Let’s take a look at some of the major ones...
September 5, 2014

Introducing Propel Political

Propel has gone Political! That's right -- we've officially launched PropelPolitical.com, Propel Marketing’s new foray into helping politicians and advocacy groups reach voters and get the word out. By leveraging the expertise of our digital specialists, we’ll take your political strategy to the web, reaching up to 90% of voters online!...
September 4, 2014

3 Back to School Marketing Ideas to Grow Your Small Business

September is back-to-school time. Students are returning to class, learning new skills, and taking advantage of new opportunities. But back-to-school season isn’t just for students–it’s a […]
September 3, 2014

Back to School: Digital Marketing 101

With Labor Day in the rear-view mirror and the kids heading back to classes, now’s the perfect time to take a fresh look at your digital marketing knowledge. If you’re a little hazy on the details, it’s time to shake the cobwebs loose and go back to school with Digital Marketing 101. We've got you covered with your online marketing refresher course to kick off your fall season...