January 31, 2013

Marketing Lessons on Superbowl Sunday

With Superbowl Sunday mere days away, everyone's already talking about the best part of the whole game: the ads. Why are Superbowl ads so great? And, more importantly, what can we learn from them? Not only are Superbowl commercials fun to watch, but they also provide important marketing lessons for small business owners everywhere...
January 25, 2013
Use Youtube to help your business

Video for Small Business – How and Why to Do It

We’ve been telling our customers for ages that they should create a video and post it on their website. “It’s too expensive!” they said. “It’s too […]
January 23, 2013

Social Media Mistakes Your Business Could Be Making

With over 1 billion Facebook users, close to 5 million people “tweeting” and about 4 billion YouTube videos being viewed per day, it’s easy to see why Social Media has become a major outlet for companies to both gain and retain more customers. But what many small businesses don’t think about is that there are several critical mistakes they can make through their use of social media channels, which could cost them these much-needed customers....
January 23, 2013
Facebook Icon

4 Steps to Drive Your Business Forward with Facebook

With more than 1B users worldwide1 and 167M in the United States2, Facebook has become one of the most important properties on the web. According to […]
January 22, 2013
Superbowl fans

How to Advertise Your Business During the Superbowl Without Spending $4MM

The Superbowl is fast approaching, and whether you’re a football fan or not, so are some of the most anticipated advertisements of the year. With the […]
January 17, 2013

Land customers with better landing pages

Business owners often spend so much time, effort and cash on getting website traffic, but all the traffic in the world won’t help if you’re not directing that traffic to the right place and into taking specific actions. This is why landing page optimization is so important. Landing pages have evolved significantly in recent years. Once typically viewed as an online brochure or a digital version of a yellow page ad, today’s website landing pages need to be much more...