Every local business is unique – don’t put up with cookie cutter solutions for your marketing. Local business marketing used to be relatively straight forward – get a great location, advertise in the yellow pages, possibly do some direct mail or local newspaper advertising, and you had all of your bases covered. Today, that isn’t …
Author Archives: Adam
9 of the Most Successful B2B Viral Videos Ever
What do a glass manufacturer, a toilet seat company, a phone system provider, a printing company, and a repo man all have in common? They all decided to forego the conventional wisdom that companies who sell relatively ordinary products B2B cannot produce virally shareable videos. At ThriveHive we hear from businesses all the time who …
Top 3 Marketing Approaches from The Chiropractor Marketing Report
Today, ThriveHive is excited to release “The Chiropractor Marketing Report”, a detailed look into the current marketing trends in the chiropractic industry based on a survey of 236 chiropractors. You can download your free copy here. It’s probably no surprise that most chiropractors are in a constant search for patients. If you’re thinking “Yep, that’s …
How to Start Using Foursquare to Market Your Business
What is Foursquare? Not everyone is intimately familiar with Foursquare yet, but its popularity is increasing quickly and it’s a great marketing channel for many small businesses. Foursquare is an application made primarily for smartphones that enables its users to “check in” to locations that they visit. Users check in so that they can earn points …
6 Steps to Deal with Negative Reviews in Yelp and Google
Today, online reviews can make or break small businesses. A ton of great reviews can drive a steady stream of customers to your door and unaddressed negative reviews can act like an anchor on your new customer generation. For this blog post we have outlined a 6 step process for dealing with negative reviews – …
Increase Your Sales By Creating a Basic Sales Funnel
One of the biggest mistakes we see small businesses making every day is trying to go straight from a first contact directly to a sale. While a straight line may seem like the shortest path to a sale, the reality is that small businesses lose tons of business by trying to skip some important steps …
What is a CMS and Why Should Your Small Business Care?
When talking about websites, a CMS (Content Management System) is a tool that should allow you to easily make changes to your website. The reason why you should care is because without one, you may be struggling to keep your website content up to date, and you may not be adding new content because it …
8 Mistakes that Can Hurt Your Website Rankings in Google
Google is very secretive about the core algorithms that power its search engine. That doesn’t mean it’s all guess work when it comes to figuring out best practices for having your site rank properly in Google. Google wants good search results too, so they will tell you directly some of the do’s and don’ts. Here’s …
